# AR and VR Market Map United Kingdom 2026: 44 Startups in 5 Segments > 44 AR and VR startups in the United Kingdom, mapped in 5 segments: games and entertainment, spatial computing tools and training and enterprise XR and more. $1. Source: https://millionrounds.com/market-maps/ar-and-vr-united-kingdom-market-map (Millionrounds; every figure on the page links to its filing or article) ## Games and entertainment 14 - [Improbable](https://millionrounds.com/company/improbable) - [Pixel Toys](https://millionrounds.com/company/pixel-toys) - [Immersive Gamebox](https://millionrounds.com/company/immersive-gamebox) - [Emperia](https://millionrounds.com/company/emperia) - [MetaGravity](https://millionrounds.com/company/metagravity) - [XR Games](https://millionrounds.com/company/xr-games) - [Tiny Rebel Games](https://millionrounds.com/company/tiny-rebel-games) - [nDreams](https://millionrounds.com/company/ndreams) - [Auxuman](https://millionrounds.com/company/auxuman) - [*GZ* Graviton Zero](https://millionrounds.com/company/graviton-zero) - [U24 Solutions](https://millionrounds.com/company/u24-solutions) - [MeetspaceVR](https://millionrounds.com/company/meetspacevr) - [PlayCanvas](https://millionrounds.com/company/playcanvas) - [Jamsesh](https://millionrounds.com/company/jamsesh) ## Spatial computing tools 14 - [AugmentAero](https://millionrounds.com/company/augmentaero) - [Blippar](https://millionrounds.com/company/blippar) - [OneDome](https://millionrounds.com/company/onedome) - [KIT-AR](https://millionrounds.com/company/kit-ar) - [Hadean](https://millionrounds.com/company/hadean) - [Scape Technologies](https://millionrounds.com/company/scape-technologies) - [*T* Triple](https://millionrounds.com/company/triple) - [Gemba](https://millionrounds.com/company/gemba) - [LightCycle](https://millionrounds.com/company/lightcycle) - [Blend Media](https://millionrounds.com/company/blend-media) - [Lucyd](https://millionrounds.com/company/lucyd) - [Sayduck](https://millionrounds.com/company/sayduck) - [VRLab Academy](https://millionrounds.com/company/vrlab-academy) - [bethere](https://millionrounds.com/company/bethere) ## Training and enterprise XR 7 - [Threedium](https://millionrounds.com/company/threedium) - [XRlabs](https://millionrounds.com/company/xrlabs) - [Oxford Medical Simulation](https://millionrounds.com/company/oxford-medical-simulation) - [ARuVR](https://millionrounds.com/company/aruvr) - [Medical Realities](https://millionrounds.com/company/medical-realities) - [Talkout](https://millionrounds.com/company/talkout) - [clear_pixel VR](https://millionrounds.com/company/clear-pixel-vr) ## Smart glasses and headsets 5 - [*L* Lynx](https://millionrounds.com/company/lynx) - [Breakroom](https://millionrounds.com/company/breakroom) - [XYZ Reality](https://millionrounds.com/company/xyz-reality) - [Ceres Holographics](https://millionrounds.com/company/ceres-holographics) - [Virtually Visiting](https://millionrounds.com/company/virtually-visiting) ## Healthcare XR 4 - [Strolll](https://millionrounds.com/company/strolll) - [Oxford VR](https://millionrounds.com/company/oxford-vr) - [NeuroVirt](https://millionrounds.com/company/neurovirt) - [Virtually Free](https://millionrounds.com/company/virtually-free) ## Segment by segment ### Games and entertainment 14 startups · $765M raised - [**Improbable**](https://millionrounds.com/company/improbable) Venture into new worlds: improbable.io Improbable is a British start-up that has been at the forefront of building virtual worlds United Kingdom $674M - [**Pixel Toys**](https://millionrounds.com/company/pixel-toys) Pixel Toys is an independent game studio located in Leamington Spa, England, founded in 2012 by industry veterans Andy Wafer and Alex Zoro. United Kingdom $27M - [**Immersive Gamebox**](https://millionrounds.com/company/immersive-gamebox) Immersive Gamebox is an immersive entertainment platform that delivers immersive team adventures in the interactive digital smart rooms. United Kingdom $20M - [**Emperia**](https://millionrounds.com/company/emperia) Emperia is a virtual reality platform company based in London and New York, founded in 2019. United Kingdom $10M - [**MetaGravity**](https://millionrounds.com/company/metagravity) MetaGravity is a deep technology and infrastructure company founded in 2021 and based in London, United Kingdom. United Kingdom $9.5M - [**XR Games**](https://millionrounds.com/company/xr-games) XR Games is a game development studio located in Leeds, United Kingdom, founded in 2017 by Bobby Thandi. United Kingdom $8.9M - [**Tiny Rebel Games**](https://millionrounds.com/company/tiny-rebel-games) Tiny Rebel Games is a video game developer and publisher based in Newport, Wales. United Kingdom $7.0M - [**nDreams**](https://millionrounds.com/company/ndreams) nDreams is a publisher and developer of virtual reality games. United Kingdom $3.2M ### Spatial computing tools 14 startups · $485M raised - [**AugmentAero**](https://millionrounds.com/company/augmentaero) AugmentAero is a UK-based aerospace technology company that focuses on enhancing aircraft maintenance through augmented reality, A United Kingdom $231M - [**Blippar**](https://millionrounds.com/company/blippar) Blippar is a London-based company recognized as a leader in augmented reality (AR) and extended reality (XR) technology. United Kingdom $165M - [**OneDome**](https://millionrounds.com/company/onedome) OneDome is the World's First eHomeBuying Platform United Kingdom $38M - [**KIT-AR**](https://millionrounds.com/company/kit-ar) KIT-AR is a UK-based technology startup that offers an augmented worker platform aimed at improving quality and efficiency in manu United Kingdom $9.7M - [**Hadean**](https://millionrounds.com/company/hadean) Hadean is a London-based technology company founded in 2015, specializing in distributed spatial computing, artificial intelligenc United Kingdom $9.3M - [**Scape Technologies**](https://millionrounds.com/company/scape-technologies) Scape is a computer vision startup, building the localization engine for city-scale augmented reality. United Kingdom $8.0M - [*T* **Triple**](https://millionrounds.com/company/triple) Triple is a platform for businesses to sell their products in augmented reality across multiple channels. United Kingdom $7.5M - [**Gemba**](https://millionrounds.com/company/gemba) Neobanking platform & white label banking infrastructure, startup friendly neobank, fast account opening United Kingdom $6.5M ### Training and enterprise XR 7 startups · $33M raised - [**Threedium**](https://millionrounds.com/company/threedium) Threedium is a London-based enterprise software company founded in 2017. United Kingdom $12M - [**XRlabs**](https://millionrounds.com/company/xrlabs) XRlabs is a London-based medical technology company founded by neurosurgeon Dr. United Kingdom $8.4M - [**Oxford Medical Simulation**](https://millionrounds.com/company/oxford-medical-simulation) Oxford Medical Simulation (OMS) is a virtual reality healthcare training platform founded in 2017. United Kingdom $6.7M - [**ARuVR**](https://millionrounds.com/company/aruvr) ARuVR® is a pioneering company based in London, UK, specializing in AI-powered Extended Reality (XR) Learning and Development (L&D). United Kingdom $3.0M - [**Medical Realities**](https://millionrounds.com/company/medical-realities) Medical Realities is a UK-based healthcare training company that focuses on enhancing education in the healthcare sector through i United Kingdom $1.4M - [**Talkout**](https://millionrounds.com/company/talkout) Talkout provides cutting-edge software, a virtual reality platform, and training to promote workplace wellness. United Kingdom $1.2M - [**clear_pixel VR**](https://millionrounds.com/company/clear-pixel-vr) clear_pixel VR is a UK-based immersive technology company specializing in virtual reality (VR), augmented reality (AR), and mixed United Kingdom $459K ### Smart glasses and headsets 5 startups · $68M raised - [*L* **Lynx**](https://millionrounds.com/company/lynx) Lynx is a first standalone Mixed Reality headset capable of virtual and augmented reality. United Kingdom $50M - [**Breakroom**](https://millionrounds.com/company/breakroom) Breakroom is the way to turn your virtual reality headset into a multi-monitor system. United Kingdom $7.0M - [**XYZ Reality**](https://millionrounds.com/company/xyz-reality) XYZ Reality is a London-based construction technology company founded in 2017. United Kingdom $5.6M - [**Ceres Holographics**](https://millionrounds.com/company/ceres-holographics) Ceres Holographics is a Scottish company that specializes in holographic technology, focusing on transparent displays and augmente United Kingdom $5.2M - [**Virtually Visiting**](https://millionrounds.com/company/virtually-visiting) Virtually Visiting is a travel-focused virtual experience platform that provides immersive 360 video tours and online access to de United Kingdom $530K ### Healthcare XR 4 startups · $31M raised - [**Strolll**](https://millionrounds.com/company/strolll) Strolll is a digital health startup developing solutions for the mobility of people living with neurological disorders. United Kingdom $18M - [**Oxford VR**](https://millionrounds.com/company/oxford-vr) Oxford VR is an evidence-based immersive treatment for serious mental illness and behavioral health. United Kingdom $10M - [**NeuroVirt**](https://millionrounds.com/company/neurovirt) NeuroVirt is a London-based MedTech company founded in 2020, specializing in AI-driven immersive mixed reality neurorehabilitation solutions. United Kingdom $2.4M - [**Virtually Free**](https://millionrounds.com/company/virtually-free) Virtually Free develops emotional health applications that enable its users to empower stress, fear, and anxiety. United Kingdom $103K **How this map is made.** Every startup here has raised money in rounds we track, and is based in United Kingdom. It joins the map when its sectors, read from its rounds, or the opening of its own description say it works in AR and VR, and goes to the first segment whose words it carries. Each segment shows its best-funded first. Rebuilt nightly; updated 15 November 2026. ## More market maps [All maps](https://millionrounds.com/market-maps) [Market map **AR and VR market map** 407 startups · 5 segments · $11B](https://millionrounds.com/market-maps/ar-and-vr-market-map)[Market map · United States **AR and VR market map: United States** 190 startups · 5 segments · $8.6B](https://millionrounds.com/market-maps/ar-and-vr-united-states-market-map)[Investors map **Who invests in AR and VR** 164 investors · 6 segments](https://millionrounds.com/market-maps/ar-and-vr-investors-map)[Market map · Europe **AR and VR market map: Europe** 132 startups · 5 segments · $1.8B](https://millionrounds.com/market-maps/ar-and-vr-europe-market-map)[New wave **New AR and VR startups, founded 2020 on** 71 startups · 5 segments · $791M](https://millionrounds.com/market-maps/new-ar-and-vr-startups-market-map)[Raised in 2026 **AR and VR startups that raised in 2026** 38 startups · 5 segments · $1.7B](https://millionrounds.com/market-maps/ar-and-vr-raised-2026-market-map) ## Who backs AR and VR? 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