# E-commerce investors in United Kingdom (2026 list)

> 81 E-commerce investors in United Kingdom, 89% active in the last 12 months. Led by Techstars, Alumni Ventures, Crowdcube. Ranked by what they funded.

Source: https://millionrounds.com/lists/ecommerce-investors-in-united-kingdom (Millionrounds; every figure on the page links to its filing or article)

[Investor Lists](https://millionrounds.com/lists)

# E-commerce investors in United Kingdom

Updated 7 November 2026

Firms observed backing an E-commerce company in United Kingdom in the last two years, wherever the firm is based.

[See all 81 *→*](https://millionrounds.com/login?join=1&next=%2Fapp%2Finvestor-lists%2Fecommerce-investors-in-united-kingdom)The top 25

**81** investors on the list *-4* this week

**1,647** cheques in 12 months *-19%* against the market

**$6.6M** median round they joined *-17%* against the market median

**89%** wrote a cheque in 12 months

**54%** have led a round

## The Top 25

Ordered by cheques observed, never by anything anyone paid for

Deploying now (25)

- 1 [Techstars](https://millionrounds.com/fund/techstars) *Deploying now* VC firm · United States **2,989** **$1.2M** median round **Nov 2026** last seen
- 2 [Alumni Ventures](https://millionrounds.com/fund/us-strategic-tech-fund-an-alumni-ventures-fund) *Deploying now* VC firm · United States **1,598** **$12M** median round **Nov 2026** last seen
- 3 [Crowdcube](https://millionrounds.com/fund/crowdcube) *Deploying now* VC firm · United Kingdom **715** **$615K** median round **Sept 2026** last seen
- 4 [Norwest Venture Partners](https://millionrounds.com/fund/norwest) *Deploying now* VC firm · United States **705** **$25M** median round **Oct 2026** last seen
- 5 [Flybridge](https://millionrounds.com/fund/flybridge) *Deploying now* VC firm · United States **534** **$5M** median round **Sept 2026** last seen
- 6 [QED Investors](https://millionrounds.com/fund/qed-investors) *Deploying now* VC firm · United States **314** **$29M** median round **Oct 2026** last seen
- 7 [Morgan Stanley Investment Management](https://millionrounds.com/fund/morgan-stanley-investment-management) *Deploying now* Private equity · United States **288** **$56M** median round **Oct 2026** last seen
- 8 [Angel Invest](https://millionrounds.com/fund/angel-invest) *Deploying now* VC firm · Germany **282** **$1.5M** median round **Nov 2026** last seen
- 9 [General Atlantic](https://millionrounds.com/fund/general-atlantic) *Deploying now* Private equity · United States **273** **$127M** median round **Oct 2026** last seen
- 10 [Seedrs](https://millionrounds.com/fund/seedrs) *Deploying now* VC firm · United Kingdom **244** **$961K** median round **Sept 2026** last seen
- 11 [Pareto Holdings](https://millionrounds.com/fund/pareto-holdings) *Deploying now* VC firm · United States **239** **$3.3M** median round **Oct 2026** last seen
- 12 [HSBC](https://millionrounds.com/fund/hsbc) *Deploying now* Growth equity · United Kingdom **234** **$45M** median round **Oct 2026** last seen
- 13 [Atomico](https://millionrounds.com/fund/atomico) *Deploying now* VC firm · United Kingdom **215** **$30M** median round **Oct 2026** last seen
- 14 [Venture Catalysts](https://millionrounds.com/fund/venture-catalysts-2) *Deploying now* VC firm · Portugal **210** **$1.4M** median round **Jun 2026** last seen
- 15 [Altair Capital](https://millionrounds.com/fund/altair-capital-2) *Deploying now* Private equity · Singapore **196** **$2.9M** median round **Oct 2026** last seen
- 16 [Cherry Ventures](https://millionrounds.com/fund/cherry-ventures) *Deploying now* VC firm · Germany **179** **$13M** median round **Oct 2026** last seen
- 17 [Edward Lando](https://millionrounds.com/fund/edward-lando) *Deploying now* Angel · United States **179** **$3.5M** median round **Jul 2026** last seen
- 18 [Fuel Ventures](https://millionrounds.com/fund/fuel-ventures) *Deploying now* VC firm · United Kingdom **163** **$1.9M** median round **Oct 2026** last seen
- 19 [DST Global](https://millionrounds.com/fund/dst-global) *Deploying now* Private equity · United Kingdom **158** **$81M** median round **Oct 2026** last seen
- 20 [South Park Commons](https://millionrounds.com/fund/south-park-commons) *Deploying now* Accelerator · United States **153** **$7.8M** median round **Nov 2026** last seen
- 21 [SyndicateRoom](https://millionrounds.com/fund/syndicateroom) *Deploying now* VC firm · United Kingdom **150** **$1.6M** median round **Oct 2026** last seen
- 22 [White Star Capital](https://millionrounds.com/fund/white-star-capital) *Deploying now* VC firm · United States **142** **$12M** median round **Sept 2026** last seen
- 23 [Foresight Group](https://millionrounds.com/fund/foresight-group) *Deploying now* Private equity · United Kingdom **132** **$4M** median round **Oct 2026** last seen
- 24 [Maven Capital Partners](https://millionrounds.com/fund/maven-capital-partners) *Deploying now* Private equity · United Kingdom **129** **$3.5M** median round **Oct 2026** last seen
- 25 [Barclays Ventures](https://millionrounds.com/fund/barclays-ventures) *Deploying now* Corporate VC · United Kingdom **128** **$23M** median round **Oct 2026** last seen

**56 more on this list**

All 81 are in the app, with filters for stage, sector and market. A free account shows 10 per search, Pro up to 1,000.

[See the whole list *→*](https://millionrounds.com/login?join=1&next=%2Fapp%2Finvestor-lists%2Fecommerce-investors-in-united-kingdom)

## The Newest Cheques

Rounds this list's investors joined most recently

- **7** Nov **[LionBio Therapeutics](https://millionrounds.com/company/lionbio-therapeutics)** Pre-seed · $6M *With* [South Park Commons](https://millionrounds.com/fund/south-park-commons)
- **5** Nov **[firmly](https://millionrounds.com/company/firmly)** Series A · $15M *With* [Alumni Ventures](https://millionrounds.com/fund/us-strategic-tech-fund-an-alumni-ventures-fund)
- **5** Nov **[Potential Sciences](https://millionrounds.com/company/potential-sciences)** Seed *With* [Portfolio Ventures](https://millionrounds.com/fund/will-martin)
- **5** Nov **[Nyquis](https://millionrounds.com/company/nyquis)** Seed · $6.3M *Led by* [South Park Commons](https://millionrounds.com/fund/south-park-commons)
- **5** Nov **[Venomics AI](https://millionrounds.com/company/venomics-ai)** Pre-seed · $2.7M *Led by* [South Park Commons](https://millionrounds.com/fund/south-park-commons)
- **5** Nov **[Mindmax](https://millionrounds.com/company/mindmax)** Seed · $3.3M *With* [Redrice Ventures](https://millionrounds.com/fund/redrice-ventures)

## Stages This Year

1,479 rounds

- Venture **20%**
- Seed **19%**
- Series A **17%**
- Debt **8%**
- Series B **8%**
- Other **28%**

## What They Backed

Sectors, last 12 months

- AI **530**
- Fintech **111**
- Healthcare **90**
- Big Data & Analytics **76**
- Financial Services **76**
- IT Services **64**

## Cheques by Quarter

Led Joined

563 Q1 25

547 Q2 25

541 Q3 25

522 Q4 25

582 Q1 26

427 Q2 26

367 Q3 26

97 Q4 26

The last bar is the quarter still running.

## Lists Like This

- [AI investors in United States 3,683](https://millionrounds.com/lists/ai-investors-in-united-states)
- [Fintech investors in United States 1,166](https://millionrounds.com/lists/fintech-investors-in-united-states)
- [AI investors in United Kingdom 1,039](https://millionrounds.com/lists/ai-investors-in-united-kingdom)
- [Big Data & Analytics investors in United States 1,039](https://millionrounds.com/lists/big-data-investors-in-united-states)
- [Biotech investors in United States 914](https://millionrounds.com/lists/biotech-investors-in-united-states)
- [Energy investors in United States 798](https://millionrounds.com/lists/energy-investors-in-united-states)
- [Robotics investors in United States 797](https://millionrounds.com/lists/robotics-investors-in-united-states)
- [Construction investors in United States 742](https://millionrounds.com/lists/construction-investors-in-united-states)
- [Cybersecurity investors in United States 702](https://millionrounds.com/lists/cybersecurity-investors-in-united-states)

[All investor lists *→*](https://millionrounds.com/lists)

## Reading for founders in e-commerce and consumer brands

- Product Research 101: Find Winning Products to Sell on Amazon and Beyond Renae Clark · 2015 4.20 from 304 ratings on Goodreads E-commerce and consumer brands About the book Just getting started with product research and sourcing? Stuck trying to find ideas or find that “perfect” winning product? Want to find good selling products that others are ignoring? Interested in wholesale or private label products? If you answered yes, then this book is for… On AmazonListen on Audible
- You Must Write a Book: Boost Your Brand, Get More Business, and Become the Go-To Expert Honoree Corder · 2016 4.21 from 280 ratings on Goodreads E-commerce and consumer brands About the book Honorée Corder is the author of dozens of books, she does all sorts of other magical things, and her badassery is legendary. She is Hal Elrod's business partner and co-creator of The Miracle Morning book series, and she coaches high profile professionals, guiding them into some… On AmazonListen on Audible
- The Everything Store: Jeff Bezos and the Age of Amazon Brad Stone · 2013 4.13 from 78,706 ratings on Goodreads E-commerce and consumer brands About the book The definitive story of Amazon.com, one of the most successful companies in the world, and of its driven, brilliant founder, Jeff Bezos. Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He… On AmazonListen on Audible
- The Everything War: Amazon’s Ruthless Quest to Own the World and Remake Corporate Power Dana Mattioli · 2024 4.12 from 1,461 ratings on Goodreads E-commerce and consumer brands About the book From veteran Amazon reporter for The Wall Street Journal, and finalist for the Pulitzer Prize in investigative reporting, Dana Mattioli's The Everything War is the shocking, explosive, and untold exposé of Amazon's endless strategic greed, from destroying Main Street to remaking… On AmazonListen on Audible

More books for founders and investors on the [Reading List](https://millionrounds.com/reading-list?role=founder&model=ecommerce).

As an Amazon Associate we earn from qualifying purchases.

## Quick answers about E-commerce investors in United Kingdom

### Who are the most active E-commerce investors in United Kingdom?

By cheques observed, the most active are Techstars, Alumni Ventures, Crowdcube, Norwest Venture Partners and Flybridge.

### How many E-commerce investors in United Kingdom are there?

81 are on record. 89% made an investment in the last 12 months and 54% have led a round.

### Which stages do E-commerce investors in United Kingdom back?

Of the rounds with a named stage in the last 12 months, mostly Seed (26%) and Series A (24%).

### How big are the rounds E-commerce investors in United Kingdom join?

The typical (median) round among the leading investors here is $5M.

### Which sectors do E-commerce investors in United Kingdom back most?

In the last 12 months, mostly AI, Fintech and Healthcare.

### Which E-commerce investors in United Kingdom lead the most rounds?

General Atlantic (32 led), QED Investors (31 led) and Norwest Venture Partners (23 led).

### Where are E-commerce investors in United Kingdom based?

Among the most active, most are based in the United States (11), the United Kingdom (10) and Germany (2).

### What have E-commerce investors in United Kingdom invested in recently?

Recent rounds include LionBio Therapeutics (Pre-seed, Nov 2026, with South Park Commons), firmly (Series A, Nov 2026, with Alumni Ventures) and Potential Sciences (Seed, Nov 2026, with Portfolio Ventures).

Built from the rounds we watched, refreshed every night. [How we count](https://millionrounds.com/methodology) · [Report a correction](https://millionrounds.com/corrections)