# Upfront Ventures: portfolio, investments and team

> Upfront Ventures is a vc firm based in United States. 338 investments on record, 21 in the last 12 months, latest Oct 2026.

Source: https://millionrounds.com/fund/upfront-ventures (Millionrounds; every figure on the page links to its filing or article)

United States · [Investor](https://millionrounds.com/investors)

# Upfront Ventures

Last cheque observed Oct 2026; 338 cheques on record.

Email

Deploying now New fund $10M, Aug 2026 VC firm

Pre-seed Seed Series A Age Tech Protein Connected Health

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Deploying now

**70%** of best year **21** **cheques in 12 months**, 338 on record

Since the last cheque **11** days **00** hrs **00** min **00** sec

Median round **$10M** Cheque size, as they say **$1.0M – $8.0M** Rounds led **7 of 338** Sole investor **62 rounds** Exits **24 from the portfolio** Mostly in **United States, 93%**

Pitch Upfront Ventures

## Upfront Ventures highlights

- 01 21 cheques in the last 12 months
- 02 Mostly Seed and Series A: 60% of its rounds
- 03 Sole investor in 62 rounds, median $4.6M
- 04 24 exits from the portfolio

## What they do

> Upfront Ventures is a venture capital firm based in Los Angeles. We invest in technology businesses across digital media, SaaS, consumer internet and retail innovation. From their own website

- **Type:** VC firm (from a list, unverified)
- **Cheque size:** $1.0M – $8.0M as they say
- **Stages:** Pre-seed Seed Series A Series B
- **Sectors:** Age Tech Protein Connected Health
- **Based in:** Santa Monica, United States
- **Cold pitches:** Not stated

## The record

Every round we can evidence, newest first **338 appearances**

- **2026** 16 rounds
- **Oct** **[Daytona](https://millionrounds.com/company/daytona)** Series B · HR · Google News search **$60M** With 17 others
- **Oct** **[Fortastra](https://millionrounds.com/company/fortastra)** Series A · US · Ventureburn **$30M** With 5 others
- **Sept** **[Rainmaker](https://millionrounds.com/company/rainmaker)** Series B · US · TechStartups **$100M** With 6 others
- **Sept** **[Ayble Health](https://millionrounds.com/company/ayble-health)** Series A · US **$16M** With 3 others
- **Aug** **[Endeavor Optical Networks](https://millionrounds.com/company/endeavor-optical-networks)** Seed · US **$11M** With 4 others
- **Jun** **[Bland](https://millionrounds.com/company/bland)** Series C · US · Tribeca Venture Partners **$50M** With 7 others
- **Jun** **[Kubera Health](https://millionrounds.com/company/kubera-health)** Seed · US · AlleyWatch **$6.5M** *Led*
- **Jun** **[Critical Energy](https://millionrounds.com/company/critical-energy)** Seed · US **$19M** With 4 others
- **May** **[Village](https://millionrounds.com/company/village)** Seed · US · GTMfund **$9.5M** With 2 others
- **May** **[CVRD Health](https://millionrounds.com/company/cvrd-health)** Seed · US **$5.0M** Sole investor
- **May** **[Itera](https://millionrounds.com/company/itera)** Seed · US **$12M** With 2 others
- **May** **[Observable Space](https://millionrounds.com/company/observable-space)** Series A · US **$90M** With 2 others
- **Mar** **[Sandbar](https://millionrounds.com/company/sandbar)** Series A · US · TechCrunch **$23M** With 5 others
- **Feb** **[Daytona](https://millionrounds.com/company/daytona)** Series A · US · AlleyWatch **$24M** With 5 others
- **Jan** **[Fortastra](https://millionrounds.com/company/fortastra)** Seed · US **$8.0M** With 1 other
- **Jan** **[CX2](https://millionrounds.com/company/cx2)** Venture · US **Undisclosed** With 4 others
- **2025** 30 rounds
- **Dec** **[Nanit](https://millionrounds.com/company/nanit)** Growth · US **$50M** With 2 others
- **Dec** **[Polybase](https://millionrounds.com/company/polybase)** Seed · US **$6.0M** With 4 others
- **Dec** **[AnySignal](https://millionrounds.com/company/anysignal)** Series A · US **$24M** With 3 others
- **Nov** **[Majestic Labs](https://millionrounds.com/company/majestic-labs)** Series A · US · TechStartups **$71M** With 2 others
- **Nov** **[alphaXiv](https://millionrounds.com/company/alphaxiv)** Seed · US **$7.0M** With 3 others
- **Oct** **[Endgame](https://millionrounds.com/company/endgame)** Venture · US **$460K** With 4 others
- **Oct** **[Jiko](https://millionrounds.com/company/jiko)** Venture · US **Undisclosed** With 4 others
- **Oct** **[Renew](https://millionrounds.com/company/renew)** Series A · US **$12M** With 5 others
- **Sept** **[Sophont](https://millionrounds.com/company/sophont)** Seed · US **$9.2M** With 3 others
- **Aug** **[Agenda Hero](https://millionrounds.com/company/agenda-hero)** Seed · US **$5.6M** With 1 other
- **Aug** **[Grove AI](https://millionrounds.com/company/grove-ai)** Venture · US **Undisclosed** With 2 others
- **Jul** **[MetaCX](https://millionrounds.com/company/metacx)** Venture · US **$3.9M** With 3 others
- **Jul** **[Landline](https://millionrounds.com/company/landline)** Venture · US **$2.7M** With 4 others
- **Jul** **[Eventual](https://millionrounds.com/company/eventual)** Seed · US **$5.0M** With 3 others
- **Jul** **[BrightAI](https://millionrounds.com/company/brightai)** Series A · US **$51M** With 3 others
- **Jun** **[Ynsect](https://millionrounds.com/company/ynsect-2)** Venture · FR **$10M** With 3 others
- **Jun** **[Certify](https://millionrounds.com/company/certify)** Series B · US **$40M** With 3 others
- **May** **[Tern Travel](https://millionrounds.com/company/tern-travel)** Series A · US **$13M** With 1 other
- **May** **[Clair](https://millionrounds.com/company/clair)** Series B · US **$23M** With 3 others
- **May** **[Rally](https://millionrounds.com/company/rally)** Venture · US **$3.0M** With 4 others
- **Apr** **[Ynsect](https://millionrounds.com/company/ynsect-2)** Venture · FR **$11M** With 3 others
- **Mar** **[Zeitview](https://millionrounds.com/company/zeitview)** Growth · US · Energy Transition Ventures **$60M** With 9 others
- **Mar** **[Arlo](https://millionrounds.com/company/arlo)** Seed · US **$4.0M** With 2 others
- **Mar** **[Mealogic](https://millionrounds.com/company/mealogic)** Venture · US **$16M** With 2 others

An announcement gives the size of the round, not the size of this investor's cheque: the only rounds that imply a cheque are those where they were the sole named investor.

## The team

Named by the firm itself, on a filing, its Form ADV or its company registration **7 named**

BM **Brian McLoughlin** Officer of GRP Operations, Inc. i Filing they signed

KZ **Kevin Zhang** Managing Member of the Managing Member i Filing they signed

MS **Mark Suster** Managing Member of the Managing Member i Filing they signed

NS **Nina Sen** Chief Financial Officer i Form ADV

SD **Steven Dietz** Officer of GRP Operations, Inc. i Filing they signed

SJ **Stuart J Lander** Chief Operating Partner of the Managing Member i Filing they signed

YS **Yves Sisteron** Managing Member of the Managing Member i Filing they signed

We also hold **27** people at this firm from the lists this database was built from: a weaker source than the filings, since a list does not say when a title ended. Login to see them.

## What the register says

From the firm's own filings with the SEC, which it must file accurately by law

**$3.4B** assets it manages Oct 2026

**Registered** investment adviser full reporting to the SEC

- **Legal name:** Upfront Ventures Management, LLC
- **SEC number:** CRD 175144

Funds on its Form ADV

**20** private funds, **$2.3B** in gross assets · filed Mar 2024

- Upfront VI, L.P. *Venture* 59 investors $583M
- Upfront V, L.P. *Venture* 40 investors $435M
- Upfront III, L.P. *Venture* 35 investors $342M
- Upfront IV, L.P. *Venture* 40 investors $296M
- Upfront Continuation Fund I, L.P. *Venture* 3 investors $176M
- Upfront Growth III, L.P. *Venture* 28 investors $105M
- Upfront VII, L.P. *Venture* 52 investors $93M
- Upfront IV Ancillary, L.P. *Venture* 20 investors $83M
- Upfront Growth I, L.P. *Venture* 14 investors $65M
- Upfront Growth II, L.P. *Venture* 18 investors $55M

And 10 more on the filing.

## Exits from the portfolio

Companies it backed that were later bought or listed **24 in all**

**[Neverware](https://millionrounds.com/company/neverware)** Bought by [Google](https://millionrounds.com/fund/google-assistant-investments) **Undisclosed** Dec 2020

**[Fleetsmith](https://millionrounds.com/company/fleetsmith)** Bought by [Apple](https://millionrounds.com/fund/apple) **Undisclosed** Jun 2020

**[Ring](https://millionrounds.com/company/ring)** Bought by [Amazon](https://millionrounds.com/fund/amazon) **$839M** Feb 2018

**[AlphaDraft](https://millionrounds.com/company/alphadraft)** Bought by FanDuel **Undisclosed** Sept 2015

**[Twice](https://millionrounds.com/company/twice)** Bought by [eBay](https://millionrounds.com/fund/ebay) **Undisclosed** Jul 2015

**[Dealertrack](https://millionrounds.com/company/dealertrack)** Bought by [Cox Automotive](https://millionrounds.com/fund/cox-automotive) **$4.0B** Jun 2015

**[Office Depot](https://millionrounds.com/company/office-depot)** Bought by [Staples](https://millionrounds.com/fund/staples) **Undisclosed** Feb 2015

**[PetSmart](https://millionrounds.com/company/petsmart)** Bought by [BC Partners](https://millionrounds.com/fund/bc-partners) **$8.7B** Nov 2014

**[Copilot Labs](https://millionrounds.com/company/copilot-labs)** Bought by OpenTable **Undisclosed** Aug 2014

**[awe.sm](https://millionrounds.com/company/awe-sm)** Bought by Unified **Undisclosed** May 2014

**[Maker Studios](https://millionrounds.com/company/maker-studios)** Bought by [The Walt Disney Company](https://millionrounds.com/fund/the-walt-disney-company) **$500M** Mar 2014

**[Burstly](https://millionrounds.com/company/burstly)** Bought by [Apple](https://millionrounds.com/fund/apple) **Undisclosed** Feb 2014

**[Gravity](https://millionrounds.com/company/gravity)** Bought by [AOL](https://millionrounds.com/fund/aol) **$91M** Jan 2014

**[Maker Studios](https://millionrounds.com/company/maker-studios)** Bought by Disney **$450M** 2014

**[Gradient X](https://millionrounds.com/company/gradient-x)** Bought by Amobee **Undisclosed** Sept 2013

**[mFoundry](https://millionrounds.com/company/mfoundry)** Bought by [FIS](https://millionrounds.com/fund/fis-impact-ventures) **$165M** Mar 2013

**[Seamless Receipts](https://millionrounds.com/company/seamless-receipts)** Bought by Sailthru **Undisclosed** Jun 2012

**[CTSpace](https://millionrounds.com/company/ctspace)** Bought by IDOX **Undisclosed** Nov 2011

**[HealthDataInsights](https://millionrounds.com/company/healthdatainsights)** Bought by HMS Holdings **$400M** Nov 2011

**[Cybersource](https://millionrounds.com/company/cybersource)** Bought by [Visa](https://millionrounds.com/fund/visa) **$2.0B** Apr 2010

The latest 20 here. An exit counts when it came after the firm's first round in the company. From historical deal records.

New fund on file

**$10M**

raised in Aug 2026

From its SEC filing, not a journalist: a firm that has just raised has money to deploy.

## The cheque

Pre-seed Seed Series A

Median round joined **$10M** the round, not its cheque Alone, median **$4.6M**

Led 7 of 338 rounds **2%**

- **Said size:** $1.0M – $8.0M
- **Sole investor:** 62 rounds
- **Last cheque:** Oct 2026
- **Exits:** 24 from the portfolio

Rounds by stage said on their site

- Seed said *81*
- Series A said *78*
- Venture *47*
- Series B said *40*
- Series C *19*
- Pre-seed said *-*

Cheques by month Led Joined

Nov 2023 Oct 2026

Often in the room with

- [Daher Capital](https://millionrounds.com/fund/daher-capital) 24
- [Greycroft](https://millionrounds.com/fund/greycroft) 22
- [Y Combinator](https://millionrounds.com/fund/y-combinator) 16
- [Alumni Ventures](https://millionrounds.com/fund/us-strategic-tech-fund-an-alumni-ventures-fund) 13
- [Rincon Venture Partners](https://millionrounds.com/fund/rincon-venture-partners) 13
- [Andreessen Horowitz](https://millionrounds.com/fund/andreessen-horowitz) 12

**Pitching Upfront Ventures?** Put them on your fundraising board with this record on the card, and follow them to hear when they write a new cheque.

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## Who they invest alongside

The investors most often in the same rounds as Upfront Ventures. A count of rooms they were both in, not a relationship either has claimed.

[**Daher Capital** Family office **24** rounds together](https://millionrounds.com/fund/daher-capital)[**Greycroft** VC firm **22** rounds together](https://millionrounds.com/fund/greycroft)[**Y Combinator** Accelerator **16** rounds together](https://millionrounds.com/fund/y-combinator)[**Alumni Ventures** VC firm **13** rounds together](https://millionrounds.com/fund/us-strategic-tech-fund-an-alumni-ventures-fund)[**Rincon Venture Partners** VC firm **13** rounds together](https://millionrounds.com/fund/rincon-venture-partners)[**Andreessen Horowitz** VC firm **12** rounds together](https://millionrounds.com/fund/andreessen-horowitz)[**SV Angel** VC firm **12** rounds together](https://millionrounds.com/fund/sv-angel)[**BoxGroup** VC firm **11** rounds together](https://millionrounds.com/fund/boxgroup)[**Lightspeed Venture Partners** VC firm **11** rounds together](https://millionrounds.com/fund/lightspeed-venture-partners)[**Collaborative Fund** VC firm **10** rounds together](https://millionrounds.com/fund/collaborative-fund)[**GRP Partners** Investment firm **10** rounds together](https://millionrounds.com/fund/grp-partners)[**Google Ventures** Corporate VC **10** rounds together](https://millionrounds.com/fund/gv)

## Recently backed

The latest companies Upfront Ventures put money into.

[**Daytona** $60M · Oct 2026](https://millionrounds.com/company/daytona)[**Fortastra** $30M · Oct 2026](https://millionrounds.com/company/fortastra)[**Rainmaker** $100M · Sept 2026](https://millionrounds.com/company/rainmaker)[**Ayble Health** $16M · Sept 2026](https://millionrounds.com/company/ayble-health)[**Endeavor Optical Networks** $11M · Aug 2026](https://millionrounds.com/company/endeavor-optical-networks)[**Bland** $50M · Jun 2026](https://millionrounds.com/company/bland)

## Quick answers about Upfront Ventures

### What does Upfront Ventures invest in?

Upfront Ventures invests most often at Seed and Series A (60% of the rounds on record), in sectors such as Age Tech, Protein and Connected Health.

### How active is Upfront Ventures?

338 investments on record, 21 of them in the last 12 months, and it led 7. The most recent was in Oct 2026.

### What has Upfront Ventures invested in recently?

Its most recent investments on record: Daytona (Series B, Oct 2026), Fortastra (Series A, Oct 2026) and Rainmaker (Series B, Sept 2026).

### How big are Upfront Ventures's cheques?

The median round it joins is $10M. It says it writes cheques of $1.0M to $8.0M.

### Does Upfront Ventures lead rounds?

Sometimes: it led 7 of its 338 investments on record (2%).

### Where does Upfront Ventures invest?

Most of the companies it backs are in the United States (93%) and France (5%).

### Is Upfront Ventures investing now?

Yes: it is actively investing, with 21 investments in the last 12 months.

### Who does Upfront Ventures invest alongside?

Most often Daher Capital (24 rounds together), Greycroft (22 rounds together) and Y Combinator (16 rounds together).

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