# Plus Capital: portfolio, investments and team

> Plus Capital is a vc firm based in United States. 12 investments on record, 2 in the last 12 months, latest Aug 2026. Portfolio, stages, co-investors and team.

Source: https://millionrounds.com/fund/plus-capital (Millionrounds; every figure on the page links to its filing or article)

United States · [Investor](https://millionrounds.com/investors)

# Plus Capital

Last cheque observed Aug 2026; 12 cheques on record.

Email

Deploying now New fund $2.0M, Dec 2025 VC firm

Seed Series A Series B Health & Wellness Future Of Work Future Of Societies

Follow Plus Capital and see its new cheques in your feed. [Start following](https://millionrounds.com/login?join=1&why=follow&next=%2Ffund%2Fplus-capital)

Deploying now

**100%** of best year **2** **cheques in 12 months**, 12 on record

Since the last cheque **75** days **00** hrs **00** min **00** sec

Median round **$40M** Rounds led **0 of 12** Sole investor **1 rounds** Mostly in **United States, 100%**

Pitch Plus Capital

## Plus Capital highlights

- 01 2 cheques in the last 12 months
- 02 Mostly Seed and Series A: 55% of its rounds
- 03 Sole investor in 1 rounds, median $6.5M

## What they do

> We partner with our collective of high-profile artists, athletes, and cultural leaders to invest in leading emerging growth enterprise technology and consumer companies. From their own website

- **Type:** VC firm (from a list, unverified)
- **Cheque size:** Not stated
- **Stages:** Seed Series A Series B Growth Pre-IPO
- **Sectors:** Health & Wellness Future Of Work Future Of Societies
- **Based in:** Santa Monica, United States
- **Cold pitches:** Not stated

## The record

Every round we can evidence, newest first **12 appearances**

- **2026** 2 rounds
- **Aug** **[Wispr](https://millionrounds.com/company/wispr)** Series B · US · TechCrunch **$280M** With 23 others
- **Jul** **[Fora](https://millionrounds.com/company/fora)** Series D · US · TechCrunch **$60M** With 8 others
- **2016** 2 rounds
- **Oct** **[Madefire](https://millionrounds.com/company/madefire)** Series B · US · FinSMEs **$6.5M** Sole investor
- **May** **[Wevr](https://millionrounds.com/company/wevr)** **$20M** With 26 others
- **2014** 3 rounds
- **Nov** **[DSTLD](https://millionrounds.com/company/dstld)** Series A · US **$4.4M** With 9 others
- **Sept** **[Workpop](https://millionrounds.com/company/workpop)** Series A · US **$7.0M** With 14 others
- **Aug** **[Surf Air](https://millionrounds.com/company/surf-air)** Series B · US **$8.0M** With 9 others
- **2013** 5 rounds
- **Oct** **[DanceOn](https://millionrounds.com/company/danceon)** Venture · US · techcrunch.com **$4.0M** With 3 others
- **May** **[Prevoty](https://millionrounds.com/company/prevoty)** Seed · US · pandodaily.com **$700K** With 4 others
- **May** **[Chromatik](https://millionrounds.com/company/chromatik)** Series A · US · pandodaily.com **$5.7M** With 5 others
- **Apr** **[Twenty Jeans](https://millionrounds.com/company/twenty-jeans)** Seed · US · pevc.dowjones.com **$1.0M** With 3 others
- **Apr** **[DSTLD](https://millionrounds.com/company/dstld)** Seed · US **$1.0M** With 7 others

An announcement gives the size of the round, not the size of this investor's cheque: the only rounds that imply a cheque are those where they were the sole named investor.

## The team

Named by the firm itself, on a filing, its Form ADV or its company registration **4 named**

AD **Adam Douglas Lilling** Chief Executive Officer and Chief Compliance Officer i Form ADV

AJ **Amanda Jean Groves** Managing Member of the General Partner i Filing they signed

ME **Michelle Elizabeth Dawson** Operating Partner, Head of Corporate Development & General Counsel i Form ADV

TP **Travis Pfeiffer** Head of Finance i Form ADV

We also hold **6** people at this firm from the lists this database was built from: a weaker source than the filings, since a list does not say when a title ended. Login to see them.

## What the register says

From the firm's own filings with the SEC, which it must file accurately by law

**$294M** assets it manages Oct 2026

**Registered** investment adviser full reporting to the SEC

- **Legal name:** PLUS Capital Management, L.L.C.
- **SEC number:** CRD 167459

Funds on its Form ADV

**13** private funds, **$195M** in gross assets · filed Jul 2024

- Plus Collective Access Fund II, L.P. *Venture* 86 investors $104M
- Plus Collective Access Fund, L.P. *Venture* 68 investors $68M
- Plus Collective Access 1A, L.P. *Venture* 19 investors $5.4M
- Plus Collective Access IIA, L.P. *Venture* 6 investors $4.2M
- Plus Collective Access 1E, L.P. *Venture* 8 investors $2.4M
- Math+magic VIII, LLC *Venture* 9 investors $2.2M
- Plus Collective Access 1D, L.P. *Venture* 30 investors $1.7M
- Plus Collective Access 1C, L.P. *Venture* 16 investors $1.6M
- Clevr Collective LLC *Venture* 18 investors $1.4M
- Plus Collective Access 1B, L.P. *Venture* 12 investors $1.2M

And 3 more on the filing.

## What they claim to have backed

From their own portfolio page (on their website)

**24** of 36 we have independently watched raise

[Anduril](https://millionrounds.com/company/anduril-industries)[Avantstay](https://millionrounds.com/company/avantstay)[Betterup](https://millionrounds.com/company/betterup)[Buildops](https://millionrounds.com/company/buildops)[Ever-eden](https://millionrounds.com/company/evereden)[Garnerhealth](https://millionrounds.com/company/garner-health)[Growtherapy](https://millionrounds.com/company/grow-therapy)[Humanco](https://millionrounds.com/company/humanco)[Lyrahealth](https://millionrounds.com/company/lyra-health)[Mixlab](https://millionrounds.com/company/mixlab)[Moonpay](https://millionrounds.com/company/moonpay)[Multiverse](https://millionrounds.com/company/multiverse)[Mybrightwheel](https://millionrounds.com/company/brightwheel)[Oneskin](https://millionrounds.com/company/oneskin)[Pachama](https://millionrounds.com/company/pachama)[Pomelocare](https://millionrounds.com/company/pomelo-care)[Postscript](https://millionrounds.com/company/postscript)[Rigup](https://millionrounds.com/company/rigup)[Shelfengine](https://millionrounds.com/company/shelf-engine)[Tecovas](https://millionrounds.com/company/tecovas)[Uniteus](https://millionrounds.com/company/unite-us)[Vivrelle](https://millionrounds.com/company/vivrelle)[Wealthsimple](https://millionrounds.com/company/wealthsimple)[Wisprflow](https://millionrounds.com/company/wispr-flow) Abathhouse Equip Foratravel Grin Gruns Hellosage Joincalibrate Joinhomebase Sayweee Smartsweets Thelongdrink Truefoodkitchen

Weaker than a round we watched, stronger than a list somebody sold us. A firm is far less willing to put a company on its own site that it never funded.

New fund on file

**$2.0M**

raised in Dec 2025

From its SEC filing, not a journalist: a firm that has just raised has money to deploy.

## The cheque

Seed Series A Series B

Median round joined **$40M** the round, not its cheque Alone, median **$6.5M**

Led 0 of 12 rounds **0%**

- **Sole investor:** 1 rounds
- **Last cheque:** Aug 2026

Rounds by stage said on their site

- Seed said *3*
- Series A said *3*
- Series B said *3*
- Series D *1*
- Venture *1*
- Growth said *-*
- Pre-IPO said *-*

Cheques by month Led Joined

Dec 2023 Nov 2026

Often in the room with

- [Baroda Ventures](https://millionrounds.com/fund/baroda-ventures-llc) 4
- [CAA Ventures](https://millionrounds.com/fund/caa-ventures) 3
- [Forerunner Ventures](https://millionrounds.com/fund/forerunner-ventures) 2
- [IVP](https://millionrounds.com/fund/ivp) 2
- [TenOneTen Ventures](https://millionrounds.com/fund/tenoneten-ventures) 2
- [Third Wave Digital](https://millionrounds.com/fund/third-wave-digital) 2

**Pitching Plus Capital?** Put them on your fundraising board with this record on the card, and follow them to hear when they write a new cheque.

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## Who they invest alongside

The investors most often in the same rounds as Plus Capital. A count of rooms they were both in, not a relationship either has claimed.

[**Baroda Ventures** VC firm **4** rounds together](https://millionrounds.com/fund/baroda-ventures-llc)[**CAA Ventures** Corporate VC **3** rounds together](https://millionrounds.com/fund/caa-ventures)[**Forerunner Ventures** VC firm **2** rounds together](https://millionrounds.com/fund/forerunner-ventures)[**IVP** VC firm **2** rounds together](https://millionrounds.com/fund/ivp)[**TenOneTen Ventures** VC firm **2** rounds together](https://millionrounds.com/fund/tenoneten-ventures)[**Third Wave Digital** VC firm **2** rounds together](https://millionrounds.com/fund/third-wave-digital)[**Wavemaker Partners** VC firm **2** rounds together](https://millionrounds.com/fund/wavemaker-partners-3)[**amplify.la** Accelerator **2** rounds together](https://millionrounds.com/fund/amplify-la)

## Recently backed

The latest companies Plus Capital put money into.

[**Madefire** $6.5M · Oct 2016](https://millionrounds.com/company/madefire)

## Quick answers about Plus Capital

### What does Plus Capital invest in?

Plus Capital invests most often at Seed and Series A (55% of the rounds on record), in sectors such as Health & Wellness, Future Of Work and Future Of Societies.

### How active is Plus Capital?

12 investments on record, 2 of them in the last 12 months. The most recent was in Aug 2026.

### What has Plus Capital invested in recently?

Its most recent investments on record: Wispr (Series B, Aug 2026), Fora (Series D, Jul 2026) and Madefire (Series B, Oct 2016).

### How big are Plus Capital's cheques?

The median round it joins is $40M.

### Does Plus Capital lead rounds?

Rarely, if at all: none of its 12 investments on record names it as the lead.

### Where does Plus Capital invest?

Most of the companies it backs are in the United States (100%).

### Is Plus Capital investing now?

Yes: it is actively investing, with 2 investments in the last 12 months.

### Who does Plus Capital invest alongside?

Most often Baroda Ventures (4 rounds together), CAA Ventures (3 rounds together) and Forerunner Ventures (2 rounds together).

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