# American Family Insurance: portfolio, investments and team

> American Family Insurance is a corporate vc based in United States. 5 investments on record, latest Jan 2017. Portfolio, stages, co-investors and team.

Source: https://millionrounds.com/fund/american-family-insurance (Millionrounds; every figure on the page links to its filing or article)

United States · [Investor](https://millionrounds.com/investors)

# American Family Insurance

Last cheque observed Jan 2017. Silence since then is not evidence of inactivity: our sources miss unannounced rounds.

Quiet Corporate VC

Series B Series A Insurance

Cheques on record

**0%** of best year **0** **cheques in 12 months**, 5 on record

Since the last cheque **3561** days **00** hrs **00** min **00** sec

Median round **$109M** Rounds led **0 of 5** Exits **3 from the portfolio**

Pitch American Family Insurance

## American Family Insurance highlights

- 01 5 rounds on record
- 02 Mostly Series B and Series A: 100% of its rounds
- 03 3 exits from the portfolio

## What they do

- **Type:** Corporate VC (from a list, unverified)
- **Cheque size:** Not stated
- **Sectors:** Insurance
- **Based in:** Madison, United States
- **Cold pitches:** Not stated

## The record

Every round we can evidence, newest first **5 appearances**

- **2017** 1 round
- **Jan** **[Ring](https://millionrounds.com/company/ring)** US · FinSMEs **$109M** With 5 others
- **2015** 1 round
- **Aug** **[Ring](https://millionrounds.com/company/ring)** Series B **$28M** With 2 others
- **2013** 2 rounds
- **Nov** **[Revolv](https://millionrounds.com/company/revolv)** Series A · US · finsmes.com **$4.5M** With 3 others
- **Mar** **[MobileIgniter](https://millionrounds.com/company/mobileigniter)** US **$243K** With 3 others
- **2010** 1 round
- **Dec** **[Shoutlet](https://millionrounds.com/company/shoutlet)** Series B · US · techcrunch.com **$6.0M** With 2 others

An announcement gives the size of the round, not the size of this investor's cheque: the only rounds that imply a cheque are those where they were the sole named investor.

## The team

We hold **20** people at this firm from the lists this database was built from: a weaker source than the filings, since a list does not say when a title ended. Login to see them.

## What they claim to have backed

From their own portfolio page (on their website)

**2** of 7 we have independently watched raise

[Pinterest](https://millionrounds.com/company/pinterest)[Trustpilot](https://millionrounds.com/company/trustpilot) B2B Lender Portal Continue a previous quote Edge Get ID Cards J.D. Power 2023

Weaker than a round we watched, stronger than a list somebody sold us. A firm is far less willing to put a company on its own site that it never funded.

## Exits from the portfolio

Companies it backed that were later bought or listed **3 in all**

**[Ring](https://millionrounds.com/company/ring)** Bought by [Amazon](https://millionrounds.com/fund/amazon) **$839M** Feb 2018

**[Shoutlet](https://millionrounds.com/company/shoutlet)** Bought by Spredfast **Undisclosed** Aug 2015

**[Revolv](https://millionrounds.com/company/revolv)** Bought by Nest Labs **Undisclosed** Oct 2014

An exit counts when it came after the firm's first round in the company. From historical deal records.

## Companies it bought

Acquisitions by the firm itself

**homesite** **$616M** Sept 2013

## The cheque

Series B Series A

Median round joined **$109M** the round, not its cheque

Led 0 of 5 rounds **0%**

- **Sole investor:** Never alone
- **Last cheque:** Jan 2017
- **Exits:** 3 from the portfolio

Rounds by stage said on their site

- Series B *2*
- Series A *1*

Cheques by year Led Joined

2010 2017

Often in the room with

- [Shea Ventures](https://millionrounds.com/fund/shea-ventures) 2

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## Who they invest alongside

The investors most often in the same rounds as American Family Insurance. A count of rooms they were both in, not a relationship either has claimed.

[**Shea Ventures** VC firm **2** rounds together](https://millionrounds.com/fund/shea-ventures)

## Recently backed

The latest companies American Family Insurance put money into.

[**Ring** $109M · Jan 2017](https://millionrounds.com/company/ring)

## Quick answers about American Family Insurance

### What does American Family Insurance invest in?

American Family Insurance invests most often at Series B and Series A (100% of the rounds on record), in sectors such as Insurance.

### How active is American Family Insurance?

5 investments on record, 0 of them in the last 12 months. The most recent was in Jan 2017.

### What has American Family Insurance invested in recently?

Its most recent investments on record: Ring (Undisclosed round, Jan 2017).

### How big are American Family Insurance's cheques?

The median round it joins is $109M.

### Does American Family Insurance lead rounds?

Rarely, if at all: none of its 5 investments on record names it as the lead.

### Is American Family Insurance investing now?

No investments in the last 12 months; the latest was in Jan 2017.

### Who does American Family Insurance invest alongside?

Most often Shea Ventures (2 rounds together).

### What kind of investor is American Family Insurance?

American Family Insurance is a corporate VC based in Madison, United States.

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