# YuLife's pitch deck > YuLife's pitch deck: 15 slides, and the funding round we observed afterwards. Source: https://millionrounds.com/decks/yulife (Millionrounds; every figure on the page links to its filing or article) **YuLife** Employee benefits 1 / 15 Read in the app Pitch deck # YuLife's *pitch deck* The deck, and the 4 rounds we watched YuLife raise afterwards, with the investors each report named. YuLife is a London-based insurtech company founded in 2016 that aims to redefine life insurance. It combines group life insurance with a gamified well-being app, encouraging healthy living and providing rewards for positive lifestyle choices. The company operates as a tech-driven insurance platform, focusing on inspiring individuals to enhance their financial, mental, and physical well-being. YuLife's flagship product is group life insurance, which is integrated with a well-being application designed to promote healthier living among policyholders. In addition to group life insurance, the company offers income protection, critical illness coverage, death in service, and mortgage protection plans. The well-being platform rewards users for engaging in health activities, providing incentives such as air miles, vouchers, and gift cards. The company primarily targets organizations, selling its insurance products directly to employers who include them in their employee benefits packages. YuLife serves clients mainly in the UK, with operations extending to the US, South Africa, and Japan. The company is committed to using financial products as a force for good and is certified as a B Corporation. 15 slides 2.4MB GB Employee benefits Insurtech Read the deck Free account. The deck belongs to YuLife, so reading it needs one; everything on this page is public. What is in it ## The deck, slide by slide Each slide by what it argues. 15 slides against a median of 13 across the 1,712 decks we hold. *median* - 1 **Cover** - 2 - 3 **Financials** - 4 **Financials** - 5 **Vision** - 6 **Market** - 7 - 8 - 9 - 10 - 11 **Product** - 12 **Problem** - 13 - 14 **Financials** - 15 Cover Financials Vision Market Product Problem What happened next ## $75M across 4 rounds **4** rounds observed **$75M** reported in total **Nov 2018** first we saw **Sept 2022** most recent - Sept 2022 Venture **Amount undisclosed** [Anthemis](https://millionrounds.com/fund/anthemis-group)[Creandum](https://millionrounds.com/fund/creandum)[LocalGlobe](https://millionrounds.com/fund/localglobe)[Notion Capital](https://millionrounds.com/fund/notion-capital) OurCrowd Source recorded - Jul 2021 Series B **$58M** No investor was named in the report. Source recorded - May 2019 Series A **$13M** Creandum Funds Lead [Anthemis Exponential](https://millionrounds.com/fund/anthemis-exponential)[MMC](https://millionrounds.com/fund/mmc-ventures)[Notion](https://millionrounds.com/fund/notion-capital) OurCrowd [RGAX](https://millionrounds.com/fund/rgax) Reported by FinSMEs - Nov 2018 Round **$3.9M** LocalGlobe/ Anthemis Exponential OurCrowd Reported by FinSMEs [Everyone who backed YuLife](https://millionrounds.com/company/yulife) 1 / 15 The deck itself ## Read YuLife's full pitch deck All 15 slides, each read for what it argues and set against the decks that raised at the same stage. The cover is shown here; the rest is read in the app. Read the deck *→* Free account. The deck belongs to YuLife. ## Investors who claim them Firms listing YuLife on their own portfolio page: the firm's own account rather than a round we watched. Weaker than an announcement, much stronger than a list somebody sold us. [**Target Global** VC firm](https://millionrounds.com/fund/target-global)[**Dust Road Ventures** Family office](https://millionrounds.com/fund/dust-road-ventures) ## More decks [**Transcarent** Employee benefits 1 / 15 **$481M** raised after](https://millionrounds.com/decks/transcarent)[**Roleshare** Employee benefits 1 / 14 **$1.2M** raised after](https://millionrounds.com/decks/roleshare)[**SpaceX** AI 1 / 15 **$42B** raised after](https://millionrounds.com/decks/spacex)[**Wework** Enterprise 1 / 36 **$12B** raised after](https://millionrounds.com/decks/wework) [Browse all 1,712 decks](https://millionrounds.com/decks). We hold no record of where this file came from or on what terms. If it is yours and you would rather it were not here, [tell us](https://millionrounds.com/corrections?deck=yulife) and it goes.