# Uber's pitch deck > Uber's pitch deck: 25 slides, and the funding round we observed afterwards. Source: https://millionrounds.com/decks/uber (Millionrounds; every figure on the page links to its filing or article) **Uber** Transportation 1 / 25 Read in the app Pitch deck # Uber's *pitch deck* The deck, and the 16 rounds we watched Uber raise afterwards, with the investors each report named. Uber Advanced Technologies Group focuses on autonomous vehicles and the self-driving car business. 25 slides 2.2MB US Transportation Consumer internet Read the deck Free account. The deck belongs to Uber, so reading it needs one; everything on this page is public. What is in it ## The deck, slide by slide Each slide by what it argues. 25 slides against a median of 13 across the 1,712 decks we hold. *median* - 1 **Cover** - 2 - 3 - 4 **Market** - 5 - 6 **Competition** - 7 **Financials** - 8 - 9 - 10 - 11 - 12 - 13 - 14 - 15 - 16 **Financials** - 17 **Market** - 18 **Market** - 19 **Market** - 20 **Market** - 21 **Market** - 22 **Vision** - 23 **Market** - 24 - 25 **Product** Cover Market Competition Financials Vision Product What happened next ## $11B across 16 rounds **16** rounds observed **$11B** reported in total **Aug 2009** first we saw **Aug 2018** most recent - Aug 2018 Round **$500M** [Toyota](https://millionrounds.com/fund/toyota) Reported by Cnbc - Dec 2017 Round **$1.3B** [SoftBank](https://millionrounds.com/fund/softbank) Reported by TechCrunch - Jul 2016 Debt **$1.1B** [Morgan Stanley Lead](https://millionrounds.com/fund/morgan-stanley-investment-management) Reported by Latimes - Sept 2015 Growth **$1.2B** [Baidu](https://millionrounds.com/fund/baidu) Source recorded - Aug 2015 Growth **$100M** Tata Opportunities Fund Source recorded - Jul 2015 Series F **$1.0B** [Bennett Coleman and Co Ltd](https://millionrounds.com/fund/bennett-coleman-and-co-ltd-2)[Microsoft](https://millionrounds.com/fund/microsoft)[Microsoft Corporation - Strategic Investments](https://millionrounds.com/fund/microsoft-corporation-strategic-investments) Source recorded - Feb 2015 Series E **$1.0B** [AITV (Accelerate IT Ventures)](https://millionrounds.com/fund/aitv-accelerate-it-ventures)[Foundation Capital](https://millionrounds.com/fund/foundation-capital)[HDS Capital](https://millionrounds.com/fund/hds-capital)[Times Internet](https://millionrounds.com/fund/times-internet) Source recorded - Jan 2015 Debt **$1.6B** [Goldman Sachs](https://millionrounds.com/fund/goldman-sachs) Source recorded - Dec 2014 Series E **$600M** [Baidu](https://millionrounds.com/fund/baidu) Source recorded - Dec 2014 Series E **$1.2B** [Lone Pine Capital](https://millionrounds.com/fund/lone-pine-capital)[New Enterprise Associates](https://millionrounds.com/fund/new-enterprise-associates)[Qatar Investment Authority](https://millionrounds.com/fund/qatar-ban)[Sherpa Capital](https://millionrounds.com/fund/sherpa-capital)[Valiant Capital Partners](https://millionrounds.com/fund/valiant-capital-partners) Source recorded - Jun 2014 Series D **$1.2B** [BlackRock](https://millionrounds.com/fund/blackrock)[Fidelity Investments](https://millionrounds.com/fund/fidelity)[Google Ventures](https://millionrounds.com/fund/gv)[Kleiner Perkins Caufield & Byers](https://millionrounds.com/fund/kleiner-perkins-caufield-and-byers)[Menlo Ventures](https://millionrounds.com/fund/menlo-ventures)[Sherpa Capital](https://millionrounds.com/fund/sherpa-capital)[Summit Partners](https://millionrounds.com/fund/summit-partners)[Wellington Management](https://millionrounds.com/fund/wellington-management) Source recorded - Aug 2013 Series C **$258M** [Benchmark](https://millionrounds.com/fund/benchmark)[Google Ventures](https://millionrounds.com/fund/gv)[TPG Growth](https://millionrounds.com/fund/tpg-sourcing-advisors-llc)[Uber](https://millionrounds.com/fund/alven) Reported by techcrunch.com - Dec 2011 Series B **$37M** [Benchmark](https://millionrounds.com/fund/benchmark)[Bobby Yazdani](https://millionrounds.com/fund/cota-capital)[CrunchFund](https://millionrounds.com/fund/crunchfund-3)[Data Collective](https://millionrounds.com/fund/data-collective)[Goldman Sachs](https://millionrounds.com/fund/goldman-sachs)[Jeff Bezos](https://millionrounds.com/fund/jeff-bezos)[Menlo Ventures](https://millionrounds.com/fund/menlo-ventures)[Nihal Mehta](https://millionrounds.com/fund/nihal-mehta)[Signatures Capital](https://millionrounds.com/fund/signatures-capital)[Summit Action Fund](https://millionrounds.com/fund/summit-action)[Troy Carter](https://millionrounds.com/fund/atom-factory)[Tusk Ventures](https://millionrounds.com/fund/tusk-ventures) Reported by techcrunch.com - Feb 2011 Series A **$11M** [Alfred Lin](https://millionrounds.com/fund/sequoia-capital)[Benchmark](https://millionrounds.com/fund/benchmark)[First Round Capital](https://millionrounds.com/fund/first-round-capital)[Founder Collective](https://millionrounds.com/fund/founder-collective)[Innovation Endeavors](https://millionrounds.com/fund/innovation-endeavors)[Lowercase Capital](https://millionrounds.com/fund/lowercase-capital)[Scott Banister](https://millionrounds.com/fund/scott-banister) Reported by techcrunch.com - Oct 2010 Seed **$1.3M** [Alfred Lin](https://millionrounds.com/fund/sequoia-capital)[Babak Nivi](https://millionrounds.com/fund/babak-nivi)[Cyan Banister](https://millionrounds.com/fund/long-journey-ventures)[David Cohen](https://millionrounds.com/fund/david-cohen)[First Round Capital](https://millionrounds.com/fund/first-round-capital)[Founder Collective](https://millionrounds.com/fund/founder-collective)[Jason Calacanis](https://millionrounds.com/fund/jason-calacanis)[Jason Port](https://millionrounds.com/fund/jason-port)[Josh Spear](https://millionrounds.com/fund/josh-spear)[Lowercase Capital](https://millionrounds.com/fund/lowercase-capital)[Mike Walsh](https://millionrounds.com/fund/structure-capital)[Mitch Kapor](https://millionrounds.com/fund/mitch-kapor)[Naval Ravikant](https://millionrounds.com/fund/naval-ravikant)[Oren Michels](https://millionrounds.com/fund/oren-michels)[Scott Banister](https://millionrounds.com/fund/scott-banister)[Shawn Fanning](https://millionrounds.com/fund/shawn-fanning) Reported by venturebeat.com - Aug 2009 Seed **$200K** [Garrett Camp](https://millionrounds.com/fund/garrett-camp)[Travis Kalanick](https://millionrounds.com/fund/travis-kalanick) Source recorded [Everyone who backed Uber](https://millionrounds.com/company/uber) Form D What they told the regulator ## Uber filed 8 Form Ds with the SEC The company reporting its own raise, rather than a journalist reporting it. **$2.8B** sold under the offering **Aug 2021** most recent filing 1 / 25 The deck itself ## Read Uber's full pitch deck All 25 slides, each read for what it argues and set against the decks that raised at the same stage. The cover is shown here; the rest is read in the app. Read the deck *→* Free account. The deck belongs to Uber. ## Investors who claim them Firms listing Uber on their own portfolio page: the firm's own account rather than a round we watched. Weaker than an announcement, much stronger than a list somebody sold us. [**Techstars** VC firm](https://millionrounds.com/fund/techstars)[**Menlo Ventures** VC firm](https://millionrounds.com/fund/menlo-ventures)[**Founder Collective** VC firm](https://millionrounds.com/fund/founder-collective)[**Innovation Endeavors** VC firm](https://millionrounds.com/fund/innovation-endeavors)[**Iconiq Capital** Growth equity](https://millionrounds.com/fund/iconiq-capital-3)[**S32** VC firm](https://millionrounds.com/fund/s32)[**AppWorks** Accelerator](https://millionrounds.com/fund/appworks)[**Alpha Wave Global** Private equity](https://millionrounds.com/fund/alpha-wave-global)[**Bezos Expeditions** Family office](https://millionrounds.com/fund/bezos-expeditions)[**Fontinalis Partners** VC firm](https://millionrounds.com/fund/fontinalis-partners)[**Geodesic Capital** VC firm](https://millionrounds.com/fund/geodesic-capital)[**ICONIQ Capital** Family office](https://millionrounds.com/fund/iconiq-capital)[**Section 32** VC firm](https://millionrounds.com/fund/section-32)[**TGM ventures** Angel network](https://millionrounds.com/fund/tgm)[**HDS Capital** VC firm](https://millionrounds.com/fund/hds-capital)[**Garrett Camp** Venture studio](https://millionrounds.com/fund/garrett-camp)[**Scooter Braun** Angel](https://millionrounds.com/fund/scooter-braun)[**Eastlink Capital** VC firm](https://millionrounds.com/fund/eastlink-capital)[**Light Street Capital** VC firm](https://millionrounds.com/fund/light-street-capital)[**SciFi VC** VC firm](https://millionrounds.com/fund/scifi-vc)[**The Pritzker Organization** Family office](https://millionrounds.com/fund/the-pritzker-organization)[**Bay Area Equity Fund** Investment firm](https://millionrounds.com/fund/bay-area-equity-fund)[**Binary Capital** VC firm](https://millionrounds.com/fund/binary-capital)[**Darwin Ventures** Fund of funds](https://millionrounds.com/fund/darwin-ventures)[**Rizvi Traverse Management** Growth equity](https://millionrounds.com/fund/rizvi-traverse-management)[**Across Capital** Growth equity](https://millionrounds.com/fund/across-capital)[**Adventure Fund** VC firm](https://millionrounds.com/fund/adventure-fund-2)[**Akkadian Ventures** VC firm](https://millionrounds.com/fund/akkadian-ventures)[**Aliya Capital Partners** Private equity](https://millionrounds.com/fund/aliya-capital-partners)[**Dnipro VC** VC firm](https://millionrounds.com/fund/dnipro-vc) ## More decks [**Voi** Transportation 1 / 14 **$85M** raised after](https://millionrounds.com/decks/voi)[**Preteckt** Transportation 1 / 8 **$2.0M** raised after](https://millionrounds.com/decks/preteckt)[**SpaceX** AI 1 / 15 **$42B** raised after](https://millionrounds.com/decks/spacex)[**Wework** Enterprise 1 / 36 **$12B** raised after](https://millionrounds.com/decks/wework) [Browse all 1,712 decks](https://millionrounds.com/decks). 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