# TreeCard's pitch deck

> TreeCard's pitch deck: 12 slides, and the funding round we observed afterwards.

Source: https://millionrounds.com/decks/treecard (Millionrounds; every figure on the page links to its filing or article)

**TreeCard** Information technology & services 1 / 12 Read in the app

Pitch deck

# TreeCard's *pitch deck*

The deck, and the round we watched TreeCard raise afterwards, with the investors each report named.

Treecard is a London-based fintech startup founded in late 2020. It offers the world’s first wooden debit card, designed to promote sustainable financial choices. With every $60 spent, users contribute to planting a tree, as 80% of the company's profits from interchange fees are directed to reforestation projects through its partnership with Ecosia. The core product is a free, NFC-enabled wooden debit card made from FSC-certified British cherry wood, featuring a contactless chip made from recycled plastic. The Treecard app allows users to track their spending, manage transactions, and monitor their environmental impact, including the number of trees planted. Treecard aims to expand its offerings to include a full suite of green financial services, targeting eco-conscious and tech-savvy consumers. The company has already facilitated the planting of over 200,000 trees and has set a long-term goal of planting 1 billion trees by 2026.

12 slides 1.4MB GB Information technology & services Banking

Read the deck Free account. The deck belongs to TreeCard, so reading it needs one; everything on this page is public.

What is in it

## The deck, slide by slide

Each slide by what it argues. 12 slides against a median of 13 across the 1,712 decks we hold.

*median*

- 1 **Cover**
- 2
- 3 **Product**
- 4
- 5 **Validation**
- 6 **Financials**
- 7 **Vision**
- 8 **Product**
- 9 **Product**
- 10 **Traction**
- 11 **Product**
- 12 **Product**

Cover Product Validation Financials Vision Traction

What happened next

## $23M across 1 round

**1** rounds observed **$23M** reported in total **Nov 2022** first we saw **Nov 2022** most recent

- Nov 2022 Series A **$23M** [EQT Ventures](https://millionrounds.com/fund/eqt-ventures)[Episode 1](https://millionrounds.com/fund/episode-1)[Seedcamp](https://millionrounds.com/fund/seedcamp)[Valar Ventures](https://millionrounds.com/fund/valar-ventures-llc) Source recorded

[Everyone who backed TreeCard](https://millionrounds.com/company/treecard)

1 / 12

The deck itself

## Read TreeCard's full pitch deck

All 12 slides, each read for what it argues and set against the decks that raised at the same stage. The cover is shown here; the rest is read in the app.

Read the deck *→* Free account. The deck belongs to TreeCard.

## Investors who claim them

Firms listing TreeCard on their own portfolio page: the firm's own account rather than a round we watched. Weaker than an announcement, much stronger than a list somebody sold us.

[**Episode 1** VC firm](https://millionrounds.com/fund/episode-1)[**Discovery Ventures** VC firm](https://millionrounds.com/fund/discovery-ventures)[**Expansion Capital** Angel network](https://millionrounds.com/fund/expansion-capital)[**Symbiotic Projects** Investment firm](https://millionrounds.com/fund/symbiotic-projects)

## More decks

[**Sorare** Information technology & services 1 / 22 **$680M** raised after](https://millionrounds.com/decks/sorare)[**Thoughtspot** Information technology & services 1 / 22 **$484M** raised after](https://millionrounds.com/decks/thoughtspot)[**Dutchie** Information technology & services 1 / 9 **$368M** raised after](https://millionrounds.com/decks/dutchie)[**Iterable** Information technology & services 1 / 13 **$357M** raised after](https://millionrounds.com/decks/iterable)

[Browse all 1,712 decks](https://millionrounds.com/decks). We hold no record of where this file came from or on what terms. If it is yours and you would rather it were not here, [tell us](https://millionrounds.com/corrections?deck=treecard) and it goes.