# Lula's pitch deck

> Lula's pitch deck: 10 slides, and the funding round we observed afterwards.

Source: https://millionrounds.com/decks/lula (Millionrounds; every figure on the page links to its filing or article)

**Lula** AI 1 / 10 Read in the app

Pitch deck

# Lula's *pitch deck*

The deck, and the 3 rounds we watched Lula raise afterwards, with the investors each report named.

Lula Commerce is an AI-powered digital commerce operating system and managed services provider focused on the convenience retail industry and quick-service restaurants. Founded in 2020 and headquartered in Philadelphia, Pennsylvania, the company offers a comprehensive platform that helps retailers enhance their digital commerce experiences without the need for extensive operational management. The company provides a range of services, including AI-driven automation for tasks like inventory updates and customer support, as well as omnichannel integration with major delivery platforms such as DoorDash and Uber Eats. Lula Commerce's offerings include Lula Hub, an AI-powered commerce engine, and Lula Direct, a first-party ordering platform that allows retailers to manage direct sales. Their solutions are designed to help convenience stores and QSRs streamline operations, improve customer engagement, and gain valuable business insights.

10 slides 1.1MB ZA AI Artificial intelligence (AI)

Read the deck Free account. The deck belongs to Lula, so reading it needs one; everything on this page is public.

What is in it

## The deck, slide by slide

Each slide by what it argues. 10 slides against a median of 13 across the 1,712 decks we hold.

*median*

- 1 **Cover**
- 2
- 3 **Solution**
- 4 **Market**
- 5 **Validation**
- 6 **Traction**
- 7 **Vision**
- 8 **Competition**
- 9
- 10 **Contact**

Cover Solution Market Validation Traction Vision Competition Contact

What happened next

## $85M across 3 rounds

**3** rounds observed **$85M** reported in total **Aug 2023** first we saw **Feb 2026** most recent

- Feb 2026 Growth **$21M** [FMO Lead](https://millionrounds.com/fund/fmo) Reported by Disrupt Africa
- Feb 2025 Series A **$28M** [PeakSpan Capital](https://millionrounds.com/fund/peakspan-capital)[RET Ventures](https://millionrounds.com/fund/ret-ventures) Source recorded
- Aug 2023 Series B **$36M** [Florida Funders](https://millionrounds.com/fund/florida-funders)[Founders Fund](https://millionrounds.com/fund/founders-fund)[Khosla Ventures](https://millionrounds.com/fund/khosla-ventures)[Plug and Play](https://millionrounds.com/fund/plug-and-play)[Shrug Capital](https://millionrounds.com/fund/shrug-capital) Source recorded

[Everyone who backed Lula](https://millionrounds.com/company/lula)

Form D

What they told the regulator

## Lula filed 5 Form Ds with the SEC

The company reporting its own raise, rather than a journalist reporting it.

**$33M** sold under the offering **Jul 2023** most recent filing

1 / 10

The deck itself

## Read Lula's full pitch deck

All 10 slides, each read for what it argues and set against the decks that raised at the same stage. The cover is shown here; the rest is read in the app.

Read the deck *→* Free account. The deck belongs to Lula.

## Investors who claim them

Firms listing Lula on their own portfolio page: the firm's own account rather than a round we watched. Weaker than an announcement, much stronger than a list somebody sold us.

[**Accion Venture Lab** VC firm](https://millionrounds.com/fund/accion-venture-lab)[**RET Ventures** VC firm](https://millionrounds.com/fund/ret-ventures)[**Equity Group Investments** VC firm](https://millionrounds.com/fund/equity-group-investments)[**Taylor Hou** Angel](https://millionrounds.com/fund/taylor-hou)[**Reshape** VC firm](https://millionrounds.com/fund/reshape-ventures)[**Ripple Ventures** VC firm](https://millionrounds.com/fund/ripple-ventures-2)[**Sleeping Bear Capital** Private equity](https://millionrounds.com/fund/sleeping-bear-capital)

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[Browse all 1,712 decks](https://millionrounds.com/decks). We hold no record of where this file came from or on what terms. If it is yours and you would rather it were not here, [tell us](https://millionrounds.com/corrections?deck=lula) and it goes.
