# Iterable's pitch deck

> Iterable's pitch deck: 13 slides, and the funding round we observed afterwards.

Source: https://millionrounds.com/decks/iterable (Millionrounds; every figure on the page links to its filing or article)

**Iterable** Information technology & services 1 / 13 Read in the app

Pitch deck

# Iterable's *pitch deck*

The deck, and the 7 rounds we watched Iterable raise afterwards, with the investors each report named.

Iterable is an AI-powered customer communication platform that helps brands create personalized and dynamic cross-channel marketing experiences. Founded in 2013 in San Francisco by Justin Zhu and Andrew Boni, Iterable has grown from an email marketing tool into a comprehensive growth marketing platform, serving over 1,200 brands worldwide. The core product is a cloud-based omnichannel marketing automation platform that enhances user engagement throughout the customer lifecycle. It features capabilities such as cross-channel messaging, workflow orchestration, AI-powered optimization, and real-time analytics. Iterable is designed for B2C enterprise brands and growth-focused organizations, enabling marketers to activate customers across various channels without extensive engineering support. The company aims to strengthen relationships between consumers and brands through data-driven connections.

13 slides 0.2MB US Information technology & services Adtech/martech Artificial intelligence (AI)

Read the deck Free account. The deck belongs to Iterable, so reading it needs one; everything on this page is public.

What is in it

## The deck, slide by slide

Each slide by what it argues. 13 slides against a median of 13 across the 1,712 decks we hold.

*median*

- 1 **Cover**
- 2 **Market**
- 3 **Product**
- 4
- 5 **Validation**
- 6
- 7 **Market**
- 8 **Problem**
- 9 **Market**
- 10 **Solution**
- 11 **Solution**
- 12 **Team**
- 13

Cover Market Product Validation Problem Solution Team

What happened next

## $357M across 7 rounds

**7** rounds observed **$357M** reported in total **May 2013** first we saw **Jun 2021** most recent

- Jun 2021 Series E **$200M** [500 Global](https://millionrounds.com/fund/500-startups)[645 Ventures](https://millionrounds.com/fund/645-ventures)[Adams Street Partners](https://millionrounds.com/fund/adams-street-partners)[CRV](https://millionrounds.com/fund/crv)[Index Ventures](https://millionrounds.com/fund/index-ventures) Source recorded
- Dec 2019 Series D **$60M** [Viking Global Investors Lead](https://millionrounds.com/fund/viking-global-investors)[Blue Cloud Ventures](https://millionrounds.com/fund/blue-cloud-ventures)[CRV](https://millionrounds.com/fund/crv)[Harmony Partners](https://millionrounds.com/fund/harmony-partners)[Index Ventures](https://millionrounds.com/fund/index-ventures)[Stereo Capital](https://millionrounds.com/fund/stereo-capital) Reported by FinSMEs
- Mar 2019 Series C **$50M** [Blue Cloud](https://millionrounds.com/fund/blue-cloud-ventures)[CRV](https://millionrounds.com/fund/crv)[Harmony](https://millionrounds.com/fund/harmony)[Index](https://millionrounds.com/fund/index-ventures)[Stereo Capital](https://millionrounds.com/fund/stereo-capital) Reported by FinSMEs
- Dec 2016 Round **$23M** [Index Ventures](https://millionrounds.com/fund/index-ventures) Reported by FinSMEs
- Jul 2016 Round **$22M** [500 Startups](https://millionrounds.com/fund/500-startups)[645 Ventures](https://millionrounds.com/fund/645-ventures)[AngelPad](https://millionrounds.com/fund/angelpad)[Charles River Ventures](https://millionrounds.com/fund/crv)[ChinaRock Capital Management](https://millionrounds.com/fund/chinarock-capital-management) Christine Tsai [David McClure](https://millionrounds.com/fund/david-mcclure) Jun LI [Merus Capital](https://millionrounds.com/fund/merus-capital) Parker Thompson [Runway Incubator](https://millionrounds.com/fund/runway-incubator)[TEEC Angel Fund](https://millionrounds.com/fund/teec-angel-fund)[Thomas Korte](https://millionrounds.com/fund/thomas-korte) Yun-Fang Juan Source recorded
- Feb 2015 Seed **$1.2M** [500 Startups](https://millionrounds.com/fund/500-startups)[645 Ventures](https://millionrounds.com/fund/645-ventures)[AngelPad](https://millionrounds.com/fund/angelpad)[Merus Capital](https://millionrounds.com/fund/merus-capital)[TEEC Angel Fund](https://millionrounds.com/fund/teec-angel-fund)[Thomas Korte](https://millionrounds.com/fund/thomas-korte)[Yun-Fang Juan](https://millionrounds.com/fund/yun-fang-juan) Source recorded
- May 2013 Seed **Amount undisclosed** [AngelPad](https://millionrounds.com/fund/angelpad)[China Rock Capital](https://millionrounds.com/fund/china-rock-capital)[TEEC Angel Fund](https://millionrounds.com/fund/teec-angel-fund) Reported by techcrunch.com

[Everyone who backed Iterable](https://millionrounds.com/company/iterable)

Form D

What they told the regulator

## Iterable filed 2 Form Ds with the SEC

The company reporting its own raise, rather than a journalist reporting it.

**Nov 2016** most recent filing

1 / 13

The deck itself

## Read Iterable's full pitch deck

All 13 slides, each read for what it argues and set against the decks that raised at the same stage. The cover is shown here; the rest is read in the app.

Read the deck *→* Free account. The deck belongs to Iterable.

## Investors who claim them

Firms listing Iterable on their own portfolio page: the firm's own account rather than a round we watched. Weaker than an announcement, much stronger than a list somebody sold us.

[**CRV** VC firm](https://millionrounds.com/fund/crv)[**AngelPad** Accelerator](https://millionrounds.com/fund/angelpad)[**TSVC** VC firm](https://millionrounds.com/fund/tsv-capital)[**Glynn Capital Management** VC firm](https://millionrounds.com/fund/glynn-capital)[**Harmony Partners** VC firm](https://millionrounds.com/fund/harmony-partners)[**Artisanal Ventures** VC firm](https://millionrounds.com/fund/artisanal-ventures)[**Industrial Investors Group** Private equity](https://millionrounds.com/fund/industrial-investors-group)[**3SPOKE** Private credit](https://millionrounds.com/fund/3spoke)[**Brighter Capital** Family office](https://millionrounds.com/fund/brighter-capital)[**Conduit** Accelerator](https://millionrounds.com/fund/conduit)

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[Browse all 1,712 decks](https://millionrounds.com/decks). We hold no record of where this file came from or on what terms. If it is yours and you would rather it were not here, [tell us](https://millionrounds.com/corrections?deck=iterable) and it goes.
