# Countingup's pitch deck

> Countingup's pitch deck: 12 slides, and the funding round we observed afterwards.

Source: https://millionrounds.com/decks/countingup (Millionrounds; every figure on the page links to its filing or article)

**Countingup** Financial services 1 / 12 Read in the app

Pitch deck

# Countingup's *pitch deck*

We have observed no announced round for Countingup, but 1 investor lists them on their own portfolio page.

Countingup is a UK-based financial technology company founded in 2017 and headquartered in London. The company aims to simplify financial administration for self-employed individuals, sole traders, freelancers, and micro-businesses. Its primary offering is a mobile application that combines a business current account with automated accounting and tax management tools, creating a comprehensive financial hub for small businesses. The app features an integrated business current account with a Contactless MasterCard debit card, real-time transaction tracking, automated expense categorization, and financial reporting. It also includes tax management tools, invoicing capabilities, and data-driven financial insights. Countingup operates on a freemium model, providing a free tier for businesses with monthly payments under £750 and a paid tier for those exceeding that threshold. With over 34,000 business customers and more than $21 million in funding, Countingup is positioned as a leading solution for the self-employed sector in the UK.

12 slides 1.2MB Financial services

Read the deck Free account. The deck belongs to Countingup, so reading it needs one; everything on this page is public.

What is in it

## The deck, slide by slide

Each slide by what it argues. 12 slides against a median of 13 across the 1,712 decks we hold.

*median*

- 1 **Cover**
- 2 **Vision**
- 3 **Problem**
- 4
- 5
- 6 **Financials**
- 7 **Validation**
- 8 **Market**
- 9 **Market**
- 10
- 11 **Solution**
- 12

Cover Vision Problem Financials Validation Market Solution

1 / 12

The deck itself

## Read Countingup's full pitch deck

All 12 slides, each read for what it argues and set against the decks that raised at the same stage. The cover is shown here; the rest is read in the app.

Read the deck *→* Free account. The deck belongs to Countingup.

## Investors who claim them

Firms listing Countingup on their own portfolio page: the firm's own account rather than a round we watched. Weaker than an announcement, much stronger than a list somebody sold us.

[**Frontline Ventures** VC firm](https://millionrounds.com/fund/frontline-ventures)

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[Browse all 1,712 decks](https://millionrounds.com/decks). We hold no record of where this file came from or on what terms. If it is yours and you would rather it were not here, [tell us](https://millionrounds.com/corrections?deck=countingup) and it goes.