# Yotpo funding: rounds and investors

> Yotpo has raised $103M across 3 rounds since 2016. Investors include Bessemer Venture Partners, Vertex Ventures and Innovation Endeavors.

Source: https://millionrounds.com/company/yotpo (Millionrounds; every figure on the page links to its filing or article)

United States · [Venture startup](https://millionrounds.com/companies)

# Who invested in *Yotpo*

3 rounds we have observed, with the 10 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Advertising & Adtech Martech Media

Valuation: $1.4B, Mar 2026

Funding summary Updated 26 Oct 2026

**$103M** raised across 3 rounds since 2016, from 3 sources

**$22M** Round **$51M** Series D **$30M** Venture

- **Latest round:** Venture, $30M Sept 2021
- **Biggest round:** $51M Series D · Nov 2017
- **Investors:** 10

See who backed them

## The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2017 2018 2019 2020 2021

**$22M** Round

**$51M** Series D

**$30M** Venture

- **First round:** Round, $22M
- **Biggest round:** $51M
- **Usual gap between rounds:** 3.8 years

## The rounds

- **Sept 2021** Venture **$30M** *2 new* *1 returning* [Bessemer Venture Partners](https://millionrounds.com/fund/bessemer-venture-partners) [Vertex Ventures](https://millionrounds.com/fund/vertex-ventures) [Innovation Endeavors](https://millionrounds.com/fund/innovation-endeavors) Source recorded
- **Nov 2017** Series D **$51M** *7 new* [Marker](https://millionrounds.com/fund/marker) [Vertex](https://millionrounds.com/fund/vertex) [Blumberg](https://millionrounds.com/fund/blumberg) [Vintage](https://millionrounds.com/fund/vintage) 2B Angels Access Industries/ Bessemer Rhodium Reported by FinSMEs
- **Jun 2016** Round **$22M** *1 new* [Bessemer Venture Partners](https://millionrounds.com/fund/bessemer-venture-partners) Reported by Martechadvisor

## Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

**Round** 2016 **Series D** 2017 **Venture** 2021 [Bessemer Venture Partners](https://millionrounds.com/fund/bessemer-venture-partners) [Vertex Ventures](https://millionrounds.com/fund/vertex-ventures) [Innovation Endeavors](https://millionrounds.com/fund/innovation-endeavors) [Marker](https://millionrounds.com/fund/marker) [Vertex](https://millionrounds.com/fund/vertex) [Blumberg](https://millionrounds.com/fund/blumberg) [Vintage](https://millionrounds.com/fund/vintage) 2B Angels Access Industries/ Bessemer Rhodium

## Everyone who backed them

[Bessemer Venture Partners](https://millionrounds.com/fund/bessemer-venture-partners) VC firm **2** rounds

[Vertex Ventures](https://millionrounds.com/fund/vertex-ventures) VC firm **1** round

[Innovation Endeavors](https://millionrounds.com/fund/innovation-endeavors) VC firm **1** round

[Marker](https://millionrounds.com/fund/marker) VC firm **1** round

[Vertex](https://millionrounds.com/fund/vertex) Hedge fund **1** round

[Blumberg](https://millionrounds.com/fund/blumberg) Investment firm **1** round

[Vintage](https://millionrounds.com/fund/vintage) VC firm **1** round

2B Angels no record of our own yet **1** round

Access Industries/ Bessemer no record of our own yet **1** round

Rhodium no record of our own yet **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=yotpo).

## Also claim to have backed them

This firm lists Yotpo as a portfolio company on their own website, but no report of a round names it. They are the firms' own claims, kept apart from the rounds above.

[Conduit](https://millionrounds.com/fund/conduit) Accelerator Per its own site

## Quick answers about Yotpo

### Who invested in Yotpo?

Yotpo's investors include Bessemer Venture Partners, Vertex Ventures, Innovation Endeavors, Marker and Vertex, and 5 more on record.

### How much has Yotpo raised?

Yotpo has raised $103M across 3 rounds since 2016.

### When did Yotpo last raise?

Yotpo's most recent round was a Venture of $30M in Sept 2021.

### What was Yotpo's biggest round?

Yotpo's largest round on record is $51M (Series D), in Nov 2017.

### Who backed Yotpo first?

Yotpo's first round on record, in Jun 2016, was backed by Bessemer Venture Partners.

### What stage is Yotpo at?

Yotpo's latest named round is a Venture, in Sept 2021.

### Where is Yotpo based?

Yotpo is based in the United States.

## Companies like Yotpo

In the same sector, and raised in the last eighteen months.

[**Pika** $216M · Oct 2026](https://millionrounds.com/company/pika)[**Kevel** $75M · Oct 2026](https://millionrounds.com/company/kevel)[**Whop** $400M · Oct 2026](https://millionrounds.com/company/whop)[**Different** $48M · Oct 2026](https://millionrounds.com/company/different)[**Gradient** $24M · Oct 2026](https://millionrounds.com/company/gradient)[**Indent** $7.2M · Oct 2026](https://millionrounds.com/company/indent)

## Find investors like these

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