# Vroom funding: rounds and investors > Vroom has raised $551M across 6 rounds since 2016. Investors include L Catterton, General Catalyst and T. Rowe Price. Every round with its source. Source: https://millionrounds.com/company/vroom (Millionrounds; every figure on the page links to its filing or article) United States · [Funded startup](https://millionrounds.com/companies) # Who invested in *Vroom* 6 rounds we have observed, with the 10 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it. Automotive & EVs Internet Raised 12 months ago Funding summary Updated 26 Oct 2026 **$551M** raised across 6 rounds since 2016, from 6 sources **$29M** Round **$50M** Series E **$76M** Series F **$146M** Series G **$245M** Series H **$5.0M** Debt - **Latest round:** Debt, $5.0M Nov 2025 - **Biggest round:** $245M Series H · Dec 2019 - **Investors:** 10 See who backed them ## The funding story Each circle is a round, placed by date and sized by amount. The line above is the running total. 2016 2018 2020 2022 2024 **$29M** Round **$50M** Series E **$76M** Series F **$146M** Series G **$245M** Series H **$5.0M** Debt - **First round:** Round, $29M - **Biggest round:** $245M - **Usual gap between rounds:** 12 months ## The rounds - **Nov 2025** Debt **$5.0M** *2 returning* [General Catalyst](https://millionrounds.com/fund/general-catalyst) [L Catterton](https://millionrounds.com/fund/l-catterton) Source recorded SEC filing: $5.0M sold, first sale Nov 2025 - **Dec 2019** Series H **$245M** *2 new* *2 returning* [T. Rowe Price](https://millionrounds.com/fund/t-rowe-price) [L Catterton](https://millionrounds.com/fund/l-catterton) [Durable Capital Partners Lp](https://millionrounds.com/fund/durable-capital-partners) [Inc Fund](https://millionrounds.com/fund/inc-fund) Reported by FinSMEs SEC filing: $228M sold, first sale Nov 2019 - **Dec 2018** Series G **$146M** *2 new* *2 returning* [General Catalyst](https://millionrounds.com/fund/general-catalyst) [L Catterton](https://millionrounds.com/fund/l-catterton) AutoNation/ T. Rowe Price Associates Fraser McCombs Reported by FinSMEs SEC filing: $92M sold, first sale Aug 2018 - **Jul 2017** Series F **$76M** *4 new* [General Catalyst](https://millionrounds.com/fund/general-catalyst) [T. Rowe Price](https://millionrounds.com/fund/t-rowe-price) [L Catterton](https://millionrounds.com/fund/l-catterton) PICO Reported by FinSMEs SEC filing: $76M sold, first sale Jun 2017 - **Sept 2016** Series E **$50M** *2 new* [Altimeter](https://millionrounds.com/fund/altimeter-capital) [Foxhaven](https://millionrounds.com/fund/foxhaven-asset-management) Reported by FinSMEs SEC filing: $50M sold, first sale Sept 2016 - **Jul 2016** Round **$29M** No investor was named in the report. Reported by FinSMEs SEC filing: $29M sold, first sale Jun 2016 ## Who was in which round The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led. **Round** 2016 **Series E** 2016 **Series F** 2017 **Series G** 2018 **Series H** 2019 **Debt** 2025 [L Catterton](https://millionrounds.com/fund/l-catterton) [General Catalyst](https://millionrounds.com/fund/general-catalyst) [T. Rowe Price](https://millionrounds.com/fund/t-rowe-price) [Altimeter](https://millionrounds.com/fund/altimeter-capital) [Durable Capital Partners Lp](https://millionrounds.com/fund/durable-capital-partners) [Inc Fund](https://millionrounds.com/fund/inc-fund) [Foxhaven](https://millionrounds.com/fund/foxhaven-asset-management) AutoNation/ T. Rowe Price Associates Fraser McCombs PICO ## Everyone who backed them [L Catterton](https://millionrounds.com/fund/l-catterton) Private equity **4** rounds [General Catalyst](https://millionrounds.com/fund/general-catalyst) VC firm **3** rounds [T. Rowe Price](https://millionrounds.com/fund/t-rowe-price) Private equity **2** rounds [Altimeter](https://millionrounds.com/fund/altimeter-capital) VC firm **1** round [Durable Capital Partners Lp](https://millionrounds.com/fund/durable-capital-partners) Private equity **1** round [Inc Fund](https://millionrounds.com/fund/inc-fund) VC firm **1** round [Foxhaven](https://millionrounds.com/fund/foxhaven-asset-management) VC firm **1** round AutoNation/ T. Rowe Price Associates no record of our own yet **1** round Fraser McCombs no record of our own yet **1** round PICO no record of our own yet **1** round Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=vroom). ## Also claim to have backed them These 3 firms list Vroom as a portfolio company on their own websites, but no report of a round names them. They are the firms' own claims, kept apart from the rounds above. [FJ Labs](https://millionrounds.com/fund/fj-labs) VC firm Per its own site [FM Capital](https://millionrounds.com/fund/fm-capital) VC firm Per its own site [Holman Growth Ventures](https://millionrounds.com/fund/holman-growth-ventures) Corporate VC Per its own site ## Quick answers about Vroom ### Who invested in Vroom? Vroom's investors include L Catterton, General Catalyst, T. Rowe Price, Altimeter and Durable Capital Partners Lp, and 5 more on record. ### How much has Vroom raised? Vroom has raised $551M across 6 rounds since 2016. ### When did Vroom last raise? Vroom's most recent round was a Debt of $5.0M in Nov 2025. ### What was Vroom's biggest round? Vroom's largest round on record is $245M (Series H), in Dec 2019. ### Who backed Vroom first? Vroom's first round on record, in Sept 2016, was backed by Altimeter and Foxhaven. ### What stage is Vroom at? Vroom's latest named round is a Debt, in Nov 2025. ### Where is Vroom based? Vroom is based in the United States. ## Companies like Vroom In the same sector, and raised in the last eighteen months. [**Whop** $400M · Oct 2026](https://millionrounds.com/company/whop)[**Tolan** $30M · Oct 2026](https://millionrounds.com/company/tolan)[**Applied Intuition** $640M · Oct 2026](https://millionrounds.com/company/applied-intuition)[**American Metal** $1.7M · Oct 2026](https://millionrounds.com/company/american-metal)[**Flai** $32M · Oct 2026](https://millionrounds.com/company/flai)[**Waymo** $27B · Oct 2026](https://millionrounds.com/company/waymo) ## Find investors like these Search every investor by what they have actually funded, then narrow to your stage and market. Free. Open the investor searchOr these rounds in the app