# Velory funding: rounds and investors

> Velory has raised $7.0M across 1 round since 2020. Investors include Salesforce Ventures, Northzone and Eight Roads Ventures. Every round with its source.

Source: https://millionrounds.com/company/velory (Millionrounds; every figure on the page links to its filing or article)

[Venture startup](https://millionrounds.com/companies)

# Who invested in *Velory*

One round we have observed, with the 3 investors named in it. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Advertising & Adtech

Funding summary Updated 26 Oct 2026

**$7.0M** raised across 1 round since 2020, from 1 source

- **Latest round:** Venture, $7.0M Jun 2020
- **Investors:** 3

See who backed them

## The rounds

- **Jun 2020** Venture **$7.0M** [Salesforce Ventures](https://millionrounds.com/fund/salesforce-ventures) [Northzone](https://millionrounds.com/fund/northzone) [Eight Roads Ventures](https://millionrounds.com/fund/eight-roads) Source recorded

## Founders and team

From Velory's own website: 1 founder, 3 on the team.

**Johan Lilja** Founder & CEO

- **Daniel Nordenström** CFO
- **Kiarash Kiani** Head of Legal
- **Martin Sterner** VP Sales

## Everyone who backed them

[Salesforce Ventures](https://millionrounds.com/fund/salesforce-ventures) Corporate VC **1** round

[Northzone](https://millionrounds.com/fund/northzone) VC firm **1** round

[Eight Roads Ventures](https://millionrounds.com/fund/eight-roads) VC firm **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=velory).

## Also claim to have backed them

This firm lists Velory as a portfolio company on their own website, but no report of a round names it. They are the firms' own claims, kept apart from the rounds above.

[MOOR Holding](https://millionrounds.com/fund/moor-holding) Family office Per its own site

## Quick answers about Velory

### Who invested in Velory?

Velory's investors include Salesforce Ventures, Northzone and Eight Roads Ventures.

### How much has Velory raised?

Velory has raised $7.0M across 1 round since 2020.

### When did Velory last raise?

Velory's most recent round was a Venture of $7.0M in Jun 2020.

### What was Velory's biggest round?

Its most recent round, $7.0M in Jun 2020, is also its largest on record.

### Who backed Velory first?

Velory's first round on record, in Jun 2020, was backed by Salesforce Ventures, Northzone and Eight Roads Ventures.

### What stage is Velory at?

Velory's latest named round is a Venture, in Jun 2020.

## Companies like Velory

In the same sector, and raised in the last eighteen months.

[**AiderX** $6.8M · Jan 2026](https://millionrounds.com/company/aiderx)[**Boosterz** $25M · Jan 2026](https://millionrounds.com/company/boosterz)[**Umag** Nov 2025](https://millionrounds.com/company/umag)[**10%** $2.8M · Sept 2025](https://millionrounds.com/company/10)[**Filmmakers Mart** Aug 2025](https://millionrounds.com/company/filmmakers-mart)[**BIGC** $13M · Aug 2025](https://millionrounds.com/company/bigc)

## Find investors like these

Search every investor by what they have actually funded, then narrow to your stage and market. Free.

Open the investor searchOr these rounds in the app