# Upstock funding: rounds and investors > Upstock has raised $5.5M across 2 rounds since 2024. Investors include Alumni Ventures, Plug and Play and Right Side Capital Management. Source: https://millionrounds.com/company/upstock (Millionrounds; every figure on the page links to its filing or article) United States · [Seed startup](https://millionrounds.com/companies) # Who invested in *Upstock* 2 rounds we have observed, with the 9 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it. Financial Services Funding summary Updated 26 Oct 2026 **$5.5M** raised across 2 rounds since 2024, from 2 sources **$2.1M** Seed **$3.4M** Seed - **Latest round:** Seed, $2.1M Feb 2024 - **Biggest round:** $3.4M Seed · Feb 2024 - **Investors:** 9 See who backed them ## The funding story Each circle is a round, placed by date and sized by amount. The line above is the running total. 2025 **$2.1M** Seed **$3.4M** Seed - **First round:** Seed, $2.1M - **Biggest round:** $3.4M ## The rounds - **Feb 2024** Seed **$2.1M** *5 new* [Icehouse Ventures](https://millionrounds.com/fund/icehouse-ventures) [Possible Ventures](https://millionrounds.com/fund/possible-ventures) [K1W1](https://millionrounds.com/fund/k1w1) [Enterprise Angels](https://millionrounds.com/fund/enterprise-angels) [NZVC](https://millionrounds.com/fund/nzvc) Source recorded - **Feb 2024** Seed **$3.4M** *4 new* [Alumni Ventures](https://millionrounds.com/fund/us-strategic-tech-fund-an-alumni-ventures-fund) [Plug and Play](https://millionrounds.com/fund/plug-and-play) [Right Side Capital Management](https://millionrounds.com/fund/right-side-capital-management) [Streamlined Ventures](https://millionrounds.com/fund/streamlined-ventures) Source recorded ## Founders and team From Upstock's own website: 2 founders, 5 on the team. **Matt Watson** Founder & Director **Philip Fierlinger** Co-founder & Director - **Duncan Ritchie** CEO & Director - **Ben Pook** Head of Customer Success - **Caleb Allott** Designer - **Chad Richard** Independent Director - **Matt Gunn** Independent Director ## Who was in which round The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led. **Seed** 2024 **Seed** 2024 [Alumni Ventures](https://millionrounds.com/fund/us-strategic-tech-fund-an-alumni-ventures-fund) [Plug and Play](https://millionrounds.com/fund/plug-and-play) [Right Side Capital Management](https://millionrounds.com/fund/right-side-capital-management) [Icehouse Ventures](https://millionrounds.com/fund/icehouse-ventures) [Streamlined Ventures](https://millionrounds.com/fund/streamlined-ventures) [Possible Ventures](https://millionrounds.com/fund/possible-ventures) [K1W1](https://millionrounds.com/fund/k1w1) [Enterprise Angels](https://millionrounds.com/fund/enterprise-angels) [NZVC](https://millionrounds.com/fund/nzvc) ## Everyone who backed them [Alumni Ventures](https://millionrounds.com/fund/us-strategic-tech-fund-an-alumni-ventures-fund) VC firm **1** round [Plug and Play](https://millionrounds.com/fund/plug-and-play) Accelerator **1** round [Right Side Capital Management](https://millionrounds.com/fund/right-side-capital-management) VC firm **1** round [Icehouse Ventures](https://millionrounds.com/fund/icehouse-ventures) VC firm **1** round [Streamlined Ventures](https://millionrounds.com/fund/streamlined-ventures) VC firm **1** round [Possible Ventures](https://millionrounds.com/fund/possible-ventures) VC firm **1** round [K1W1](https://millionrounds.com/fund/k1w1) Investment firm **1** round [Enterprise Angels](https://millionrounds.com/fund/enterprise-angels) Angel network **1** round [NZVC](https://millionrounds.com/fund/nzvc) VC firm **1** round Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=upstock). ## Also claim to have backed them These 3 firms list Upstock as a portfolio company on their own websites, but no report of a round names them. They are the firms' own claims, kept apart from the rounds above. [Ice Angels](https://millionrounds.com/fund/ice-angels) Angel network Per its own site [Angel HQ](https://millionrounds.com/fund/angel-hq) Angel network Per its own site [Foggy Valley Aotearoa](https://millionrounds.com/fund/foggy-valley-aotearoa) VC firm Per its own site ## Quick answers about Upstock ### Who invested in Upstock? Upstock's investors include Alumni Ventures, Plug and Play, Right Side Capital Management, Icehouse Ventures and Streamlined Ventures, and 4 more on record. ### How much has Upstock raised? Upstock has raised $5.5M across 2 rounds since 2024. ### When did Upstock last raise? Upstock's most recent round was a Seed of $3.4M in Feb 2024. ### What was Upstock's biggest round? Its most recent round, $3.4M in Feb 2024, is also its largest on record. ### Who backed Upstock first? Upstock's first round on record, in Feb 2024, was backed by Icehouse Ventures, Possible Ventures and K1W1 and 2 others. ### What stage is Upstock at? Upstock's latest named round is a Seed, in Feb 2024. ### Where is Upstock based? Upstock is based in the United States. ## Companies like Upstock In the same sector, and raised in the last eighteen months. [**xPay** $1.5M · Oct 2026](https://millionrounds.com/company/xpay)[**Kalshi** $2.7B · Oct 2026](https://millionrounds.com/company/kalshi)[**STRIVE** $1.3B · Oct 2026](https://millionrounds.com/company/strive)[**CapitalOS** $52M · Oct 2026](https://millionrounds.com/company/capitalos)[**Platform Accounting Group** $355M · Oct 2026](https://millionrounds.com/company/platform-accounting-group)[**Ramp** $4.5B · Oct 2026](https://millionrounds.com/company/ramp) ## Find investors like these Search every investor by what they have actually funded, then narrow to your stage and market. Free. Open the investor searchOr these rounds in the app