# TrackR funding: rounds and investors

> TrackR has raised $62M across 6 rounds since 2012. Investors include Foundry Group, Wasabi Ventures and Amazon Alexa Fund. Every round with its source.

Source: https://millionrounds.com/company/trackr (Millionrounds; every figure on the page links to its filing or article)

United States · [Series B startup](https://millionrounds.com/companies)

# Who invested in *TrackR*

6 rounds we have observed, with the 7 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Internet

Funding summary Updated 26 Oct 2026

**$62M** raised across 6 rounds since 2012, from 7 sources

**$350K** Crowdfunding **$1.2M** Crowdfunding **$1.7M** Venture **$8.7M** Series A **$50M** Series B

- **Latest round:** Series B, $50M Aug 2017
- **Step-up i:** 5.7×
- **Investors:** 7

See who backed them

## The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2013 2014 2015 2016 2017

**?** Seed

**$350K** Crowdfunding

**$1.2M** Crowdfunding

**$1.7M** Venture

**$8.7M** Series A

**$50M** Series B

- **First round:** Seed
- **Biggest round:** $50M
- **Usual gap between rounds:** 12 months

## The rounds

- **Aug 2017** Series B **$50M** *5 new* [Amazon Alexa Fund](https://millionrounds.com/fund/amazon-alexa-fund) [NTT DoCoMo](https://millionrounds.com/fund/ntt-docomo) Bespoke Steve Murray/ Foundry Group The Glenmede Trust Reported by FinSMEs SEC filing: $52M sold, first sale Jun 2017
- **Oct 2015** Series A **$8.7M** *1 new* [Foundry Group](https://millionrounds.com/fund/foundry) Reported by Foundry Group and 1 other SEC filing: $8.7M sold, first sale Sept 2015
- **Jul 2015** Venture **$1.7M** No investor was named in the report. From a historical funding record SEC filing: $1.7M sold, first sale Feb 2015
- **Aug 2014** Crowdfunding **$1.2M** No investor was named in the report. From a historical funding record
- **Jun 2013** Crowdfunding **$350K** No investor was named in the report. From a historical funding record
- **Aug 2012** Seed **Amount undisclosed** *1 new* [Wasabi Ventures](https://millionrounds.com/fund/wasabi-ventures) From a historical funding record

## Founders and team

From the SEC filings it signed: 4 on the team.

- **Chris Herbert** Director, Promoter i
- **Christian Smith** Director, Promoter i
- **Matthew Pigeon** Executive Officer i
- **Nathan Kelly** Executive Officer, Director i

On the board, as filed i *Feld Brad* *Jenny Lawton* *Jonathan Harris* *Steve Murray*

## Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

**Seed** 2012 **Crowdfunding** 2013 **Crowdfunding** 2014 **Venture** 2015 **Series A** 2015 **Series B** 2017 [Foundry Group](https://millionrounds.com/fund/foundry) [Wasabi Ventures](https://millionrounds.com/fund/wasabi-ventures) [Amazon Alexa Fund](https://millionrounds.com/fund/amazon-alexa-fund) [NTT DoCoMo](https://millionrounds.com/fund/ntt-docomo) Bespoke Steve Murray/ Foundry Group The Glenmede Trust

## Everyone who backed them

[Foundry Group](https://millionrounds.com/fund/foundry) VC firm **1** round

[Wasabi Ventures](https://millionrounds.com/fund/wasabi-ventures) VC firm **1** round

[Amazon Alexa Fund](https://millionrounds.com/fund/amazon-alexa-fund) Corporate VC **1** round

[NTT DoCoMo](https://millionrounds.com/fund/ntt-docomo) VC firm **1** round

Bespoke no record of our own yet **1** round

Steve Murray/ Foundry Group no record of our own yet **1** round

The Glenmede Trust no record of our own yet **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=trackr).

## Quick answers about TrackR

### Who invested in TrackR?

TrackR's investors include Foundry Group, Wasabi Ventures, Amazon Alexa Fund, NTT DoCoMo and Bespoke, and 2 more on record.

### How much has TrackR raised?

TrackR has raised $62M across 6 rounds since 2012. One round did not disclose an amount, so the total is a floor.

### When did TrackR last raise?

TrackR's most recent round was a Series B of $50M in Aug 2017.

### What was TrackR's biggest round?

Its most recent round, $50M in Aug 2017, is also its largest on record.

### Who backed TrackR first?

TrackR's first round on record, in Aug 2012, was backed by Wasabi Ventures.

### What stage is TrackR at?

TrackR's latest named round is a Series B, in Aug 2017.

### Where is TrackR based?

TrackR is based in the United States.

## Companies like TrackR

In the same sector, and raised in the last eighteen months.

[**Whop** $400M · Oct 2026](https://millionrounds.com/company/whop)[**Tolan** $30M · Oct 2026](https://millionrounds.com/company/tolan)[**Welltory** $4.0M · Oct 2026](https://millionrounds.com/company/welltory)[**Overtime** $33M · Oct 2026](https://millionrounds.com/company/overtime)[**1World Online** $25M · Sept 2026](https://millionrounds.com/company/1world-online)[**Luminary** $194M · Sept 2026](https://millionrounds.com/company/luminary)

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