# Sojern funding: rounds and investors

> Sojern has raised $172M across 6 rounds since 2008. Investors include Norwest Venture Partners, Trident Capital and Industry Ventures.

Source: https://millionrounds.com/company/sojern (Millionrounds; every figure on the page links to its filing or article)

United States · [Venture startup](https://millionrounds.com/companies)

# Who invested in *Sojern*

6 rounds we have observed, with the 7 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Advertising & Adtech

Funding summary Updated 26 Oct 2026

**$172M** raised across 6 rounds since 2008, from 6 sources

**$16M** Series A **$9.0M** Venture **$7.5M** Series C **$10M** Series C **$120M** Round **$9.8M** Venture

- **Latest round:** Venture, $9.8M Jul 2023
- **Biggest round:** $120M Round · Nov 2018
- **Investors:** 7

See who backed them

## The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2008 2010 2012 2014 2016 2018 2020 2022

**$16M** Series A

**$9.0M** Venture

**$7.5M** Series C

**$10M** Series C

**$120M** Round

**$9.8M** Venture

- **First round:** Series A, $16M
- **Biggest round:** $120M
- **Usual gap between rounds:** 2.2 years

## The rounds

- **Jul 2023** Venture **$9.8M** *3 returning* [Norwest Venture Partners](https://millionrounds.com/fund/norwest) [TCV](https://millionrounds.com/fund/tcv) [Industry Ventures](https://millionrounds.com/fund/industry-ventures) Source recorded SEC filing: $9.8M sold, first sale Jul 2023
- **Nov 2018** Round **$120M** *1 new* [TCV](https://millionrounds.com/fund/tcv) Reported by FinSMEs
- **Dec 2013** Series C **$10M** *2 new* *3 returning* [Norwest Venture Partners](https://millionrounds.com/fund/norwest) [Trident Capital](https://millionrounds.com/fund/trident-capital) [Industry Ventures](https://millionrounds.com/fund/industry-ventures) [Triangle Peak Partners](https://millionrounds.com/fund/triangle-peak-partners) [Focus Ventures](https://millionrounds.com/fund/focus-ventures-2) From a historical funding record SEC filing: $10.0M sold, first sale Nov 2013
- **Mar 2012** Series C **$7.5M** *1 new* *3 returning* [Norwest Venture Partners](https://millionrounds.com/fund/norwest) [Trident Capital](https://millionrounds.com/fund/trident-capital) [Industry Ventures](https://millionrounds.com/fund/industry-ventures) [Focus Ventures](https://millionrounds.com/fund/focus-ventures) Reported by techcrunch.com SEC filing: $7.5M sold, first sale Mar 2012
- **Aug 2010** Venture **$9.0M** *1 new* *2 returning* [Norwest Venture Partners](https://millionrounds.com/fund/norwest) [Trident Capital](https://millionrounds.com/fund/trident-capital) [Focus Ventures](https://millionrounds.com/fund/focus-ventures) Reported by finsmes.com SEC filing: $9.0M sold, first sale Aug 2010
- **Jul 2008** Series A **$16M** *2 new* [Norwest Venture Partners](https://millionrounds.com/fund/norwest) [Trident Capital](https://millionrounds.com/fund/trident-capital) Reported by thealarmclock.com

## Founders and team

From Sojern's own website and the SEC filings it signed: 16 on the team.

- **Mark H. Rabe** Chief Executive Officer
- **Cole Strain** Senior Vice President - Product Management
- **Céline Chaussegros** Vice President, Property Sales
- **John Bryant** Vice President, Science & Optimization
- **Josh Beckwith** Vice President, Data and Technology
- **Leroy Bridges** Senior Vice President - Sales
- **Rakesh Rao** Vice President, Engineering
- **Sylvia Weiler** President and General Manager, Global Destinations
- **Brent Brummer** Chief of Staff & Business Operations
- **Carl Livadas** Chief Technology Officer
- **Sanjay Wahi** Chief Product Officer
- **Eric Zaner** Head of Revenue
- **Stewart Smith** Managing Director and Lead for International Destinations
- **Aman H. Kothari** Executive Officer i
- **Noreen H. Henry** Executive Officer i
- **Paul H. Huie** Executive Officer i

On the board, as filed i *Christopher Marshall* *Ellen Keszler* *John H. Moragne*

## Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

**Series A** 2008 **Venture** 2010 **Series C** 2012 **Series C** 2013 **Round** 2018 **Venture** 2023 [Norwest Venture Partners](https://millionrounds.com/fund/norwest) [Trident Capital](https://millionrounds.com/fund/trident-capital) [Industry Ventures](https://millionrounds.com/fund/industry-ventures) [TCV](https://millionrounds.com/fund/tcv) [Focus Ventures](https://millionrounds.com/fund/focus-ventures) [Triangle Peak Partners](https://millionrounds.com/fund/triangle-peak-partners) [Focus Ventures](https://millionrounds.com/fund/focus-ventures-2)

## Everyone who backed them

[Norwest Venture Partners](https://millionrounds.com/fund/norwest) VC firm **5** rounds

[Trident Capital](https://millionrounds.com/fund/trident-capital) VC firm **4** rounds

[Industry Ventures](https://millionrounds.com/fund/industry-ventures) VC firm **3** rounds

[TCV](https://millionrounds.com/fund/tcv) Private equity **2** rounds

[Focus Ventures](https://millionrounds.com/fund/focus-ventures) VC firm **2** rounds

[Triangle Peak Partners](https://millionrounds.com/fund/triangle-peak-partners) Asset manager **1** round

[Focus Ventures](https://millionrounds.com/fund/focus-ventures-2) Growth equity **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=sojern).

## Also claim to have backed them

These 4 firms list Sojern as a portfolio company on their own websites, but no report of a round names them. They are the firms' own claims, kept apart from the rounds above.

[Catapult](https://millionrounds.com/fund/catapult-vc) VC firm Per its own site

[Data Tech Fund](https://millionrounds.com/fund/data-tech-fund) VC firm Per its own site

[Section Partners](https://millionrounds.com/fund/section-partners) Private equity Per its own site

[Trident Capital, INC.](https://millionrounds.com/fund/trident-capital-inc) Investor Per its own site

## Quick answers about Sojern

### Who invested in Sojern?

Sojern's investors include Norwest Venture Partners, Trident Capital, Industry Ventures, TCV and Focus Ventures, and 2 more on record.

### How much has Sojern raised?

Sojern has raised $172M across 6 rounds since 2008.

### When did Sojern last raise?

Sojern's most recent round was a Venture of $9.8M in Jul 2023.

### What was Sojern's biggest round?

Sojern's largest round on record is $120M (Undisclosed round), in Nov 2018.

### Who backed Sojern first?

Sojern's first round on record, in Jul 2008, was backed by Norwest Venture Partners and Trident Capital.

### What stage is Sojern at?

Sojern's latest named round is a Venture, in Jul 2023.

### Where is Sojern based?

Sojern is based in the United States.

## Companies like Sojern

In the same sector, and raised in the last eighteen months.

[**Kevel** $75M · Oct 2026](https://millionrounds.com/company/kevel)[**Whop** $400M · Oct 2026](https://millionrounds.com/company/whop)[**Gradient** $24M · Oct 2026](https://millionrounds.com/company/gradient)[**Pipedrive** $90M · Sept 2026](https://millionrounds.com/company/pipedrive)[**7Pi** $125K · Sept 2026](https://millionrounds.com/company/7pi)[**Zeely** $8.8M · Sept 2026](https://millionrounds.com/company/zeely)

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