# SmarterHQ funding: rounds and investors > SmarterHQ has raised $35M across 4 rounds since 2014. Investors include Battery Ventures, Simon Venture Group and City National Bank. Source: https://millionrounds.com/company/smarterhq (Millionrounds; every figure on the page links to its filing or article) United States · [Funded startup](https://millionrounds.com/companies) # Who invested in *SmarterHQ* 4 rounds we have observed, with the 4 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it. Martech Advertising & Adtech Funding summary Updated 26 Oct 2026 **$35M** raised across 4 rounds since 2014, from 4 sources **$7.0M** Venture **$7.0M** Debt **$8.0M** Series B **$13M** Round - **Latest round:** Round, $13M Jan 2017 - **Step-up i:** 1.6× - **Investors:** 4 See who backed them ## The funding story Each circle is a round, placed by date and sized by amount. The line above is the running total. 2014 2015 2016 2017 **$7.0M** Venture **$7.0M** Debt **$8.0M** Series B **$13M** Round - **First round:** Venture, $7.0M - **Biggest round:** $13M - **Usual gap between rounds:** 11 months ## The rounds - **Jan 2017** Round **$13M** *1 new* [Spring Lake Equity Partners](https://millionrounds.com/fund/spring-lake-equity-partners) Reported by FinSMEs SEC filing: $13M sold, first sale Dec 2016 - **Jul 2015** Series B **$8.0M** *1 new* [Simon Venture Group](https://millionrounds.com/fund/simon-venture-group) From a historical funding record SEC filing: $8.0M sold, first sale Jul 2015 - **Aug 2014** Debt **$7.0M** *1 new* [City National Bank](https://millionrounds.com/fund/city-national-bank) From a historical funding record - **Feb 2014** Venture **$7.0M** *1 new* [Battery Ventures](https://millionrounds.com/fund/battery-ventures) From a historical funding record ## Founders and team From SmarterHQ's own website and the SEC filings it signed: 13 on the team. - **Bill Ingram** Chief Executive Officer - **Matt T. Tyner** Vice President, Finance & Operations i - **Michael Osborne** President and CEO; Board Member i - **David MacCallum** Chief Business Officer - **Fabrizio Ferronato** Chief Financial Officer - **John Bates** Chief Product Officer - **Michael Hood** Chief Technology Officer - **Amandine Servain** VP of Marketing - **Israel Torres** VP of Total Rewards & HR Operations - **Nabeel Ebeid** VP of Revenue Operations - **Wulfric Light-Wilkinson** General Manager, International - **Howard Bates** Chairman of the Board; Board Member i - **Justin T. Bates** Director of Finance i On the board, as filed i *Don T. Courtney* *Robert T. Forlenza* *Sanjiv T. Kalevar* *Zak T. Ray* ## Who was in which round The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led. **Venture** 2014 **Debt** 2014 **Series B** 2015 **Round** 2017 [Battery Ventures](https://millionrounds.com/fund/battery-ventures) [Simon Venture Group](https://millionrounds.com/fund/simon-venture-group) [City National Bank](https://millionrounds.com/fund/city-national-bank) [Spring Lake Equity Partners](https://millionrounds.com/fund/spring-lake-equity-partners) ## Everyone who backed them [Battery Ventures](https://millionrounds.com/fund/battery-ventures) VC firm **1** round [Simon Venture Group](https://millionrounds.com/fund/simon-venture-group) VC firm **1** round [City National Bank](https://millionrounds.com/fund/city-national-bank) VC firm **1** round [Spring Lake Equity Partners](https://millionrounds.com/fund/spring-lake-equity-partners) Private equity **1** round Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=smarterhq). ## Quick answers about SmarterHQ ### Who invested in SmarterHQ? SmarterHQ's investors include Battery Ventures, Simon Venture Group, City National Bank and Spring Lake Equity Partners. ### How much has SmarterHQ raised? SmarterHQ has raised $35M across 4 rounds since 2014. ### When did SmarterHQ last raise? SmarterHQ's most recent round was an Undisclosed round of $13M in Jan 2017. ### What was SmarterHQ's biggest round? Its most recent round, $13M in Jan 2017, is also its largest on record. ### Who backed SmarterHQ first? SmarterHQ's first round on record, in Feb 2014, was backed by Battery Ventures. ### What stage is SmarterHQ at? SmarterHQ's latest named round is an Undisclosed round, in Jan 2017. ### Where is SmarterHQ based? SmarterHQ is based in the United States. ## Companies like SmarterHQ In the same sector, and raised in the last eighteen months. 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