# Signpost funding: rounds and investors > Signpost has raised $89M across 6 rounds since 2010. Investors include Spark Capital, Scout Ventures and Georgian. Every round with its source. Source: https://millionrounds.com/company/signpost (Millionrounds; every figure on the page links to its filing or article) United States · [Funded startup](https://millionrounds.com/companies) # Who invested in *Signpost* 6 rounds we have observed, with the 11 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it. Advertising & Adtech Martech Funding summary Updated 26 Oct 2026 **$89M** raised across 6 rounds since 2010, from 6 sources **$1.1M** Round **$1.3M** Venture **$3.8M** Series A **$10M** Series B **$21M** Series C **$52M** Round - **Latest round:** Round, $52M Jul 2019 - **Step-up i:** 2.5× - **Investors:** 11 See who backed them ## The funding story Each circle is a round, placed by date and sized by amount. The line above is the running total. 2010 2012 2014 2016 2018 **$1.1M** Round **$1.3M** Venture **$3.8M** Series A **$10M** Series B **$21M** Series C **$52M** Round - **First round:** Round, $1.1M - **Biggest round:** $52M - **Usual gap between rounds:** 18 months [**Signpost** Adtech/martech 1 / 19 Their pitch deck **Signpost's pitch deck, 19 slides** Each slide read for what it argues, against the decks that raised at the same stage.](https://millionrounds.com/decks/signpost) ## The rounds - **Jul 2019** Round **$52M** *2 new* *2 returning* [Spark Capital](https://millionrounds.com/fund/spark-capital) [Georgian](https://millionrounds.com/fund/georgian) [HighBar Partners](https://millionrounds.com/fund/highbar-partners) [BMO Bank of Montreal](https://millionrounds.com/fund/bmo-bank-of-montreal) Reported by FinSMEs - **Apr 2015** Series C **$21M** *4 new* *2 returning* [Spark Capital](https://millionrounds.com/fund/spark-capital) [Scout Ventures](https://millionrounds.com/fund/scout-ventures) [Georgian](https://millionrounds.com/fund/georgian) [LAUNCH](https://millionrounds.com/fund/launch) [Bradley C. Harrison](https://millionrounds.com/fund/bradley-c-harrison) [OpenView Venture Partners](https://millionrounds.com/fund/openview-venture-partners) From a historical funding record SEC filing: $20M sold, first sale Apr 2015 - **Nov 2013** Series B **$10M** *3 new* *1 returning* [Spark Capital](https://millionrounds.com/fund/spark-capital) [Scout Ventures](https://millionrounds.com/fund/scout-ventures) [OpenView](https://millionrounds.com/fund/openview) [Jack Herrick](https://millionrounds.com/fund/jack-herrick) Reported by techcrunch.com SEC filing: $11M sold, first sale Nov 2013 - **May 2012** Series A **$3.8M** *1 returning* [Spark Capital](https://millionrounds.com/fund/spark-capital) Reported by techcrunch.com SEC filing: $3.8M sold, first sale Apr 2012 - **Oct 2010** Venture **$1.3M** *1 new* [Google Ventures](https://millionrounds.com/fund/gv) Reported by finsmes.com - **Mar 2010** Round **$1.1M** *1 new* [Spark Capital](https://millionrounds.com/fund/spark-capital) From a historical funding record ## Founders and team From the SEC filings it signed: 1 on the team. - **Stuart Wall** Executive Officer, Director i On the board, as filed i *Adam Marcus* *John Buchanan* *Justin LaFayette* *Todd Dagres* ## Who was in which round The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led. **Round** 2010 **Venture** 2010 **Series A** 2012 **Series B** 2013 **Series C** 2015 **Round** 2019 [Spark Capital](https://millionrounds.com/fund/spark-capital) [Scout Ventures](https://millionrounds.com/fund/scout-ventures) [Georgian](https://millionrounds.com/fund/georgian) [Google Ventures](https://millionrounds.com/fund/gv) [LAUNCH](https://millionrounds.com/fund/launch) [Bradley C. Harrison](https://millionrounds.com/fund/bradley-c-harrison) [OpenView](https://millionrounds.com/fund/openview) [OpenView Venture Partners](https://millionrounds.com/fund/openview-venture-partners) [HighBar Partners](https://millionrounds.com/fund/highbar-partners) [Jack Herrick](https://millionrounds.com/fund/jack-herrick) ## Everyone who backed them [Spark Capital](https://millionrounds.com/fund/spark-capital) VC firm **5** rounds [Scout Ventures](https://millionrounds.com/fund/scout-ventures) VC firm **2** rounds [Georgian](https://millionrounds.com/fund/georgian) VC firm **2** rounds [Google Ventures](https://millionrounds.com/fund/gv) Corporate VC **1** round [LAUNCH](https://millionrounds.com/fund/launch) Accelerator **1** round [Bradley C. Harrison](https://millionrounds.com/fund/bradley-c-harrison) VC firm **1** round [OpenView](https://millionrounds.com/fund/openview) VC firm **1** round [OpenView Venture Partners](https://millionrounds.com/fund/openview-venture-partners) VC firm **1** round [HighBar Partners](https://millionrounds.com/fund/highbar-partners) Private equity **1** round [Jack Herrick](https://millionrounds.com/fund/jack-herrick) Angel **1** round [BMO Bank of Montreal](https://millionrounds.com/fund/bmo-bank-of-montreal) Investment firm **1** round Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=signpost). ## Also claim to have backed them This firm lists Signpost as a portfolio company on their own website, but no report of a round names it. They are the firms' own claims, kept apart from the rounds above. [Kensington Capital Partners Limited](https://millionrounds.com/fund/kensington-capital-partners-limited) VC firm Per its own site ## Quick answers about Signpost ### Who invested in Signpost? Signpost's investors include Spark Capital, Scout Ventures, Georgian, Google Ventures and LAUNCH, and 6 more on record. ### How much has Signpost raised? Signpost has raised $89M across 6 rounds since 2010. ### When did Signpost last raise? Signpost's most recent round was an Undisclosed round of $52M in Jul 2019. ### What was Signpost's biggest round? Its most recent round, $52M in Jul 2019, is also its largest on record. ### Who backed Signpost first? Signpost's first round on record, in Mar 2010, was backed by Spark Capital. ### What stage is Signpost at? Signpost's latest named round is an Undisclosed round, in Jul 2019. ### Where is Signpost based? Signpost is based in the United States. ## Companies like Signpost In the same sector, and raised in the last eighteen months. 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