# ServiceTrade funding: rounds and investors

> ServiceTrade has raised $90M across 3 rounds since 2013. Investors include JMI Equity. Every round with its source.

Source: https://millionrounds.com/company/servicetrade (Millionrounds; every figure on the page links to its filing or article)

United States · [Growth startup](https://millionrounds.com/companies)

# Who invested in *ServiceTrade*

3 rounds we have observed, with the one investor named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

E-commerce

Funding summary Updated 26 Oct 2026

**$90M** raised across 3 rounds since 2013, from 3 sources

**$700K** Debt **$4.1M** Venture **$85M** Growth

- **Latest round:** Growth, $85M Dec 2021
- **Step-up i:** 20.7×
- **Investors:** 1

See who backed them

## The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2013 2015 2017 2019 2021

**$700K** Debt

**$4.1M** Venture

**$85M** Growth

- **First round:** Debt, $700K
- **Biggest round:** $85M
- **Usual gap between rounds:** 6.6 years

## The rounds

- **Dec 2021** Growth **$85M** *1 new* [JMI Equity](https://millionrounds.com/fund/jmi-equity) Source recorded
- **May 2015** Venture **$4.1M** No investor was named in the report. From a historical funding record SEC filing: $4.1M sold, first sale Apr 2015
- **Jan 2013** Debt **$700K** No investor was named in the report. Reported by sec.gov SEC filing: $700K sold, first sale Dec 2012

## Founders and team

From the SEC filings it signed: 1 on the team.

- **William T. Marshall** Executive Officer i

On the board, as filed i *Joseph R. Dunn* *Marshall A. Reu* *Richard C. Tiller*

## Everyone who backed them

[JMI Equity](https://millionrounds.com/fund/jmi-equity) Private equity **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=servicetrade).

## Quick answers about ServiceTrade

### Who invested in ServiceTrade?

ServiceTrade's investors include JMI Equity.

### How much has ServiceTrade raised?

ServiceTrade has raised $90M across 3 rounds since 2013.

### When did ServiceTrade last raise?

ServiceTrade's most recent round was a Growth of $85M in Dec 2021.

### What was ServiceTrade's biggest round?

Its most recent round, $85M in Dec 2021, is also its largest on record.

### Who backed ServiceTrade first?

ServiceTrade's first round on record, in Dec 2021, was backed by JMI Equity.

### What stage is ServiceTrade at?

ServiceTrade's latest named round is a Growth, in Dec 2021.

### Where is ServiceTrade based?

ServiceTrade is based in the United States.

## Companies like ServiceTrade

In the same sector, and raised in the last eighteen months.

[**Whop** $400M · Oct 2026](https://millionrounds.com/company/whop)[**Rosie** $7.0M · Oct 2026](https://millionrounds.com/company/rosie)[**Stord** $782M · Oct 2026](https://millionrounds.com/company/stord)[**Santé** $23M · Oct 2026](https://millionrounds.com/company/sante)[**Siena AI** $23M · Oct 2026](https://millionrounds.com/company/siena-ai)[**Relay** $207M · Oct 2026](https://millionrounds.com/company/relay)

## Find investors like these

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