# Odore funding: rounds and investors

> Odore has raised $8.7M across 2 rounds since 2023. Investors include SFC Capital, Fuel Ventures and Concept Ventures. Every round with its source.

Source: https://millionrounds.com/company/odore (Millionrounds; every figure on the page links to its filing or article)

United Kingdom · [Seed startup](https://millionrounds.com/companies)

# Who invested in *Odore*

2 rounds we have observed, with the 4 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Advertising & Adtech

Raised 12 months ago

Funding summary Updated 26 Oct 2026

**$8.7M** raised across 2 rounds since 2023, from 2 sources

**$5.0M** Seed **$3.7M** Seed

- **Latest round:** Seed, $3.7M Oct 2025
- **Biggest round:** $5.0M Seed · Aug 2023
- **Investors:** 4

See who backed them

## The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2024 2025

**$5.0M** Seed

**$3.7M** Seed

- **First round:** Seed, $5.0M
- **Biggest round:** $5.0M
- **Between rounds:** 2.3 years

## The rounds

- **Oct 2025** Seed **$3.7M** No investor was named in the report. Shares issued, filed with Companies House (SH01); no report of this raise yet
- **Aug 2023** Seed **$5.0M** *4 new* [SFC Capital](https://millionrounds.com/fund/sfc-capital) [Fuel Ventures](https://millionrounds.com/fund/fuel-ventures) [Concept Ventures](https://millionrounds.com/fund/concept-ventures) [Blackfinch Ventures](https://millionrounds.com/fund/blackfinch-ventures) Source recorded

## Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

**Seed** 2023 **Seed** 2025 [SFC Capital](https://millionrounds.com/fund/sfc-capital) [Fuel Ventures](https://millionrounds.com/fund/fuel-ventures) [Concept Ventures](https://millionrounds.com/fund/concept-ventures) [Blackfinch Ventures](https://millionrounds.com/fund/blackfinch-ventures)

## Everyone who backed them

[SFC Capital](https://millionrounds.com/fund/sfc-capital) Angel network **1** round

[Fuel Ventures](https://millionrounds.com/fund/fuel-ventures) VC firm **1** round

[Concept Ventures](https://millionrounds.com/fund/concept-ventures) VC firm **1** round

[Blackfinch Ventures](https://millionrounds.com/fund/blackfinch-ventures) VC firm **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=odore).

## Quick answers about Odore

### Who invested in Odore?

Odore's investors include SFC Capital, Fuel Ventures, Concept Ventures and Blackfinch Ventures.

### How much has Odore raised?

Odore has raised $8.7M across 2 rounds since 2023.

### When did Odore last raise?

Odore's most recent round was a Seed of $3.7M in Oct 2025.

### What was Odore's biggest round?

Odore's largest round on record is $5.0M (Seed), in Aug 2023.

### Who backed Odore first?

Odore's first round on record, in Aug 2023, was backed by SFC Capital, Fuel Ventures and Concept Ventures and 1 others.

### What stage is Odore at?

Odore's latest named round is a Seed, in Oct 2025.

### Where is Odore based?

Odore is based in the United Kingdom.

## Companies like Odore

In the same sector, and raised in the last eighteen months.

[**Velocity** $105M · Sept 2026](https://millionrounds.com/company/velocity)[**Adthena** $110M · Jul 2026](https://millionrounds.com/company/adthena)[**InfoSum** $164M · Jun 2026](https://millionrounds.com/company/infosum)[**Covatic** $10M · Jun 2026](https://millionrounds.com/company/covatic)[**Vector** $91M · May 2026](https://millionrounds.com/company/vector)[**Go Swag** $5.0M · May 2026](https://millionrounds.com/company/go-swag)

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