# MERIT Beauty funding: rounds and investors

> MERIT Beauty has raised $40M across 2 rounds since 2021. Investors include L Catterton, BDMI and BAM Ventures. Every round with its source.

Source: https://millionrounds.com/company/merit-beauty (Millionrounds; every figure on the page links to its filing or article)

United States · [Venture startup](https://millionrounds.com/companies)

# Who invested in *MERIT Beauty*

2 rounds we have observed, with the 3 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Beauty

Raised 4 months ago

Funding summary Updated 26 Oct 2026

**$40M** raised across 2 rounds since 2021, from 2 sources

**$20M** Series A **$20M** Venture

- **Latest round:** Venture, $20M Jul 2026
- **Investors:** 3

See who backed them

## The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2022 2023 2024 2025 2026

**$20M** Series A

**$20M** Venture

- **First round:** Series A, $20M
- **Biggest round:** $20M
- **Between rounds:** 4.8 years

## The rounds

- **Jul 2026** Venture **$20M** *1 new* *1 returning* [L Catterton](https://millionrounds.com/fund/l-catterton) [BAM Ventures](https://millionrounds.com/fund/bam-ventures) Source recorded
- **Sept 2021** Series A **$20M** *2 new* [BDMI](https://millionrounds.com/fund/1745-ventures) [L Catterton](https://millionrounds.com/fund/l-catterton) Source recorded

## Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

**Series A** 2021 **Venture** 2026 [L Catterton](https://millionrounds.com/fund/l-catterton) [BDMI](https://millionrounds.com/fund/1745-ventures) [BAM Ventures](https://millionrounds.com/fund/bam-ventures)

## Everyone who backed them

[L Catterton](https://millionrounds.com/fund/l-catterton) Private equity **2** rounds

[BDMI](https://millionrounds.com/fund/1745-ventures) Corporate VC **1** round

[BAM Ventures](https://millionrounds.com/fund/bam-ventures) VC firm **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=merit-beauty).

## Quick answers about MERIT Beauty

### Who invested in MERIT Beauty?

MERIT Beauty's investors include L Catterton, BDMI and BAM Ventures.

### How much has MERIT Beauty raised?

MERIT Beauty has raised $40M across 2 rounds since 2021.

### When did MERIT Beauty last raise?

MERIT Beauty's most recent round was a Venture of $20M in Jul 2026.

### What was MERIT Beauty's biggest round?

Its most recent round, $20M in Jul 2026, is also its largest on record.

### Who backed MERIT Beauty first?

MERIT Beauty's first round on record, in Sept 2021, was backed by BDMI and L Catterton.

### What stage is MERIT Beauty at?

MERIT Beauty's latest named round is a Venture, in Jul 2026.

### Where is MERIT Beauty based?

MERIT Beauty is based in the United States.

## Companies like MERIT Beauty

In the same sector, and raised in the last eighteen months.

[**Arey** $8.4M · Sept 2026](https://millionrounds.com/company/arey)[**BetterDays** $7.0M · Sept 2026](https://millionrounds.com/company/betterdays)[**California Naturals** $21M · Jun 2026](https://millionrounds.com/company/california-naturals)[**4amskin** $4.0M · May 2026](https://millionrounds.com/company/4amskin)[**10Beauty** $41M · May 2026](https://millionrounds.com/company/10beauty)[**Crown Affair** $14M · May 2026](https://millionrounds.com/company/crown-affair)

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