# LoopMe funding: rounds and investors

> LoopMe has raised $32M across 5 rounds since 2013. Investors include OpenOcean, HV Holtzbrinck Ventures and Impulse VC. Every round with its source.

Source: https://millionrounds.com/company/loopme (Millionrounds; every figure on the page links to its filing or article)

United Kingdom · [Series A startup](https://millionrounds.com/companies)

# Who invested in *LoopMe*

5 rounds we have observed, with the 13 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Advertising & Adtech AI Education Martech

Funding summary Updated 26 Oct 2026

**$32M** raised across 5 rounds since 2013, from 5 sources

**$500K** Seed **$3.0M** Series A **$10M** Round **$17M** Round **$1.1M** Series A

- **Latest round:** Series A, $1.1M Feb 2022
- **Biggest round:** $17M Round · Oct 2018
- **Investors:** 13

See who backed them

## The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2013 2015 2017 2019 2021

**$500K** Seed

**$3.0M** Series A

**$10M** Round

**$17M** Round

**$1.1M** Series A

- **First round:** Seed, $500K
- **Biggest round:** $17M
- **Usual gap between rounds:** 2.9 years

## The rounds

- **Feb 2022** Series A **$1.1M** No investor was named in the report. Shares issued, filed with Companies House (SH01); no report of this raise yet
- **Oct 2018** Round **$17M** *3 new* *1 returning* [OpenOcean](https://millionrounds.com/fund/openocean) [Harbert European Growth](https://millionrounds.com/fund/harbert-european-growth) BGF/ HV Holtzbrinck Impulse Reported by FinSMEs
- **Mar 2017** Round **$10M** *3 new* *1 returning* [OpenOcean](https://millionrounds.com/fund/openocean) [Impulse VC](https://millionrounds.com/fund/impulse-vc) [Harbert European Growth Capital](https://millionrounds.com/fund/harbert-european-growth-capital) Holzbrinck Ventures Reported by FinSMEs
- **Mar 2014** Series A **$3.0M** *3 new* [HV Holtzbrinck Ventures](https://millionrounds.com/fund/hv-holtzbrinck-ventures) [OpenOcean](https://millionrounds.com/fund/openocean) Kristian Segerstrale From a historical funding record
- **Jan 2013** Seed **$500K** *4 new* [John Taysom](https://millionrounds.com/fund/john-taysom) Peter Barry Russell Buckley Torben Maajaard Reported by techcrunch.com

## Funding filed with regulators

LoopMe filed one raise, $1.1M in all. Filings say how much was sold and to how many investors; they never name the investors.

- Feb 2022 **$1.1M** UK share allotment

## Founders and team

From LoopMe's own website: 2 founders, 27 on the team.

**Stephen Upstone** CEO & Founder (Board Member)

**Marco van de Bergh** CTO & Founder (Board Member)

- **Andrew Small** CFO (Board Member)
- **Leonard Newnham** Chief Data Scientist
- **Maggie Mesa** Chief Business Officer
- **Michael Scott** Chief Revenue Officer
- **Rose Frawley** Chief People Officer
- **Ammar Doosh** VP, Product Management, GenAI & Data Science
- **Andy Sophocli** VP, Partnerships
- **Brett Goldslager** VP, Sales, East
- **Chloe Hill** VP, Finance
- **James Parker** Head of APAC
- **Jay Baum** VP, Agency Partnerships
- **Jeff Carlson** VP, Product Management
- **Jeff Globish** VP, Sales
- **Jonathan Di Sapia** VP, SSP Partnerships
- **Joyce Bacqueyrisses** VP, Global Client Services
- **Kat Scudder** VP West, Direct Sales
- **Maggie Parker** VP Central, Direct Sales
- **Neil Holmes** VP, Sales EMEA

And 9 more on the team.

## Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

**Seed** 2013 **Series A** 2014 **Round** 2017 **Round** 2018 **Series A** 2022 [OpenOcean](https://millionrounds.com/fund/openocean) [HV Holtzbrinck Ventures](https://millionrounds.com/fund/hv-holtzbrinck-ventures) [Impulse VC](https://millionrounds.com/fund/impulse-vc) [John Taysom](https://millionrounds.com/fund/john-taysom) [Harbert European Growth](https://millionrounds.com/fund/harbert-european-growth) [Harbert European Growth Capital](https://millionrounds.com/fund/harbert-european-growth-capital) BGF/ HV Holtzbrinck Holzbrinck Ventures Impulse Kristian Segerstrale

## Everyone who backed them

[OpenOcean](https://millionrounds.com/fund/openocean) VC firm **3** rounds

[HV Holtzbrinck Ventures](https://millionrounds.com/fund/hv-holtzbrinck-ventures) Private equity **1** round

[Impulse VC](https://millionrounds.com/fund/impulse-vc) VC firm **1** round

[John Taysom](https://millionrounds.com/fund/john-taysom) Angel **1** round

[Harbert European Growth](https://millionrounds.com/fund/harbert-european-growth) Investment firm **1** round

[Harbert European Growth Capital](https://millionrounds.com/fund/harbert-european-growth-capital) VC firm **1** round

BGF/ HV Holtzbrinck no record of our own yet **1** round

Holzbrinck Ventures no record of our own yet **1** round

Impulse no record of our own yet **1** round

Kristian Segerstrale no record of our own yet **1** round

Peter Barry no record of our own yet **1** round

Russell Buckley no record of our own yet **1** round

Torben Maajaard no record of our own yet **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=loopme).

## Also claim to have backed them

This firm lists LoopMe as a portfolio company on their own website, but no report of a round names it. They are the firms' own claims, kept apart from the rounds above.

[Ballpark Ventures](https://millionrounds.com/fund/ballpark-ventures) VC firm Per its own site

## Quick answers about LoopMe

### Who invested in LoopMe?

LoopMe's investors include OpenOcean, HV Holtzbrinck Ventures, Impulse VC, John Taysom and Harbert European Growth, and 8 more on record.

### How much has LoopMe raised?

LoopMe has raised $32M across 5 rounds since 2013.

### When did LoopMe last raise?

LoopMe's most recent round was a Series A of $1.1M in Feb 2022.

### What was LoopMe's biggest round?

LoopMe's largest round on record is $17M (Undisclosed round), in Oct 2018.

### Who backed LoopMe first?

LoopMe's first round on record, in Jan 2013, was backed by John Taysom, Peter Barry and Russell Buckley and 1 others.

### What stage is LoopMe at?

LoopMe's latest named round is a Series A, in Feb 2022.

### Where is LoopMe based?

LoopMe is based in the United Kingdom.

## Companies like LoopMe

In the same sector, and raised in the last eighteen months.

[**Marrow** $2.0M · Oct 2026](https://millionrounds.com/company/marrow)[**Cognitive Credit** $64M · Oct 2026](https://millionrounds.com/company/cognitive-credit)[**Opply** $23M · Oct 2026](https://millionrounds.com/company/opply)[**XRlabs** $8.4M · Oct 2026](https://millionrounds.com/company/xrlabs)[**Salience Labs** $169M · Oct 2026](https://millionrounds.com/company/salience-labs)[**Affinity Labs** $3.2M · Oct 2026](https://millionrounds.com/company/affinity-labs)

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