# Kkguan funding: rounds and investors

> Kkguan has raised $70M across 2 rounds since 2018. Investors include Electronic World Trade Platform Ecosystem Fund, Hongtai Fund and Matrix/ Bright.

Source: https://millionrounds.com/company/kkguan (Millionrounds; every figure on the page links to its filing or article)

China · [Series C startup](https://millionrounds.com/companies)

# Who invested in *Kkguan*

2 rounds we have observed, with the 3 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Internet

Funding summary Updated 26 Oct 2026

**$70M** raised across 2 rounds since 2018, from 2 sources

**$11M** Series B **$59M** Series C

- **Latest round:** Series C, $59M Mar 2019
- **Led by:** Electronic World Trade Platform Ecosystem Fund
- **Step-up i:** 5.4×
- **Investors:** 3 (1 led)

See who backed them

## The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2019

**$11M** Series B

**$59M** Series C

- **First round:** Series B, $11M
- **Biggest round:** $59M
- **Between rounds:** 11 months

## The rounds

- **Mar 2019** Series C **$59M** *2 new* Electronic World Trade Platform Ecosystem Fund Lead [Hongtai Fund](https://millionrounds.com/fund/hongtai-fund) Reported by AVCJ
- **Apr 2018** Series B **$11M** *1 new* Matrix/ Bright Reported by China Money Network

## Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

**Series B** 2018 **Series C** 2019 Electronic World Trade Platform Ecosystem Fund L [Hongtai Fund](https://millionrounds.com/fund/hongtai-fund) Matrix/ Bright

## Everyone who backed them

Electronic World Trade Platform Ecosystem Fund no record of our own yet **1** round, led 1

[Hongtai Fund](https://millionrounds.com/fund/hongtai-fund) VC firm **1** round

Matrix/ Bright no record of our own yet **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=kkguan).

## Quick answers about Kkguan

### Who invested in Kkguan?

Kkguan's investors include Electronic World Trade Platform Ecosystem Fund, Hongtai Fund and Matrix/ Bright. Electronic World Trade Platform Ecosystem Fund led its latest round.

### How much has Kkguan raised?

Kkguan has raised $70M across 2 rounds since 2018.

### When did Kkguan last raise?

Kkguan's most recent round was a Series C of $59M in Mar 2019, led by Electronic World Trade Platform Ecosystem Fund.

### What was Kkguan's biggest round?

Its most recent round, $59M in Mar 2019, is also its largest on record.

### Who backed Kkguan first?

Kkguan's first round on record, in Apr 2018, was backed by Matrix/ Bright.

### What stage is Kkguan at?

Kkguan's latest named round is a Series C, in Mar 2019.

### Where is Kkguan based?

Kkguan is based in China.

### Who led Kkguan's rounds?

Electronic World Trade Platform Ecosystem Fund led the Series C in 2019.

## Companies like Kkguan

In the same sector, and raised in the last eighteen months.

[**ByteDance** $33B · Sept 2026](https://millionrounds.com/company/bytedance)[**Whop** $400M · Oct 2026](https://millionrounds.com/company/whop)[**Blackwall** $162M · Oct 2026](https://millionrounds.com/company/blackwall)[**Tolan** $30M · Oct 2026](https://millionrounds.com/company/tolan)[**Welltory** $4.0M · Oct 2026](https://millionrounds.com/company/welltory)[**Overtime** $33M · Oct 2026](https://millionrounds.com/company/overtime)

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