# IfOnly funding: rounds and investors

> IfOnly has raised $35M across 3 rounds since 2013. Investors include Marc Benioff, Yuri Milner and Mark Pincus. Every round with its source.

Source: https://millionrounds.com/company/ifonly (Millionrounds; every figure on the page links to its filing or article)

United States · [Series D startup](https://millionrounds.com/companies)

# Who invested in *IfOnly*

3 rounds we have observed, with the 15 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Internet

Funding summary Updated 26 Oct 2026

**$35M** raised across 3 rounds since 2013, from 3 sources

**$3.0M** Seed **$12M** Series A **$20M** Series D

- **Latest round:** Series D, $20M Apr 2018
- **Led by:** MasterCard/ Hyatt Hotels
- **Step-up i:** 1.7×
- **Investors:** 15 (1 led)

See who backed them

## The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2014 2015 2016 2017 2018

**$3.0M** Seed

**$12M** Series A

**$20M** Series D

- **First round:** Seed, $3.0M
- **Biggest round:** $20M
- **Usual gap between rounds:** 4.4 years

## The rounds

- **Apr 2018** Series D **$20M** *2 new* MasterCard/ Hyatt Hotels Lead [Sotheby's](https://millionrounds.com/fund/sotheby-s) Reported by TechCrunch
- **Oct 2013** Series A **$12M** *6 new* *6 returning* [New Enterprise Associates](https://millionrounds.com/fund/new-enterprise-associates) [Khosla Ventures](https://millionrounds.com/fund/khosla-ventures) [Founders Fund](https://millionrounds.com/fund/founders-fund) [Allen & Company](https://millionrounds.com/fund/allen-and-company) [Marc Benioff](https://millionrounds.com/fund/marc-benioff) [Yuri Milner](https://millionrounds.com/fund/yuri-milner) [American Express Ventures](https://millionrounds.com/fund/american-express-ventures) [Mark Pincus](https://millionrounds.com/fund/mark-pincus) [Prefix Capital](https://millionrounds.com/fund/prefix-capital) [Jeremy Stoppelman](https://millionrounds.com/fund/jeremy-stoppelman) [Marissa Mayer](https://millionrounds.com/fund/marissa-mayer) [Nirav Tolia](https://millionrounds.com/fund/nirav-tolia) Reported by finsmes.com
- **Aug 2013** Seed **$3.0M** *7 new* [Marc Benioff](https://millionrounds.com/fund/marc-benioff) [Yuri Milner](https://millionrounds.com/fund/yuri-milner) [Mark Pincus](https://millionrounds.com/fund/mark-pincus) [Prefix Capital](https://millionrounds.com/fund/prefix-capital) [Jeremy Stoppelman](https://millionrounds.com/fund/jeremy-stoppelman) [Hosain Rahman](https://millionrounds.com/fund/hosain-rahman) [Nirav Tolia](https://millionrounds.com/fund/nirav-tolia) Reported by allthingsd.com

## Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

**Seed** 2013 **Series A** 2013 **Series D** 2018 [Marc Benioff](https://millionrounds.com/fund/marc-benioff) [Yuri Milner](https://millionrounds.com/fund/yuri-milner) [Mark Pincus](https://millionrounds.com/fund/mark-pincus) [Prefix Capital](https://millionrounds.com/fund/prefix-capital) [Jeremy Stoppelman](https://millionrounds.com/fund/jeremy-stoppelman) [Nirav Tolia](https://millionrounds.com/fund/nirav-tolia) MasterCard/ Hyatt Hotels L [New Enterprise Associates](https://millionrounds.com/fund/new-enterprise-associates) [Khosla Ventures](https://millionrounds.com/fund/khosla-ventures) [Founders Fund](https://millionrounds.com/fund/founders-fund)

## Everyone who backed them

[Marc Benioff](https://millionrounds.com/fund/marc-benioff) VC firm **2** rounds

[Yuri Milner](https://millionrounds.com/fund/yuri-milner) VC firm **2** rounds

[Mark Pincus](https://millionrounds.com/fund/mark-pincus) Angel **2** rounds

[Prefix Capital](https://millionrounds.com/fund/prefix-capital) VC firm **2** rounds

[Jeremy Stoppelman](https://millionrounds.com/fund/jeremy-stoppelman) Angel **2** rounds

[Nirav Tolia](https://millionrounds.com/fund/nirav-tolia) Angel **2** rounds

MasterCard/ Hyatt Hotels no record of our own yet **1** round, led 1

[New Enterprise Associates](https://millionrounds.com/fund/new-enterprise-associates) VC firm **1** round

[Khosla Ventures](https://millionrounds.com/fund/khosla-ventures) VC firm **1** round

[Founders Fund](https://millionrounds.com/fund/founders-fund) VC firm **1** round

[Allen & Company](https://millionrounds.com/fund/allen-and-company) Wealth manager **1** round

[American Express Ventures](https://millionrounds.com/fund/american-express-ventures) VC firm **1** round

[Marissa Mayer](https://millionrounds.com/fund/marissa-mayer) Angel **1** round

[Hosain Rahman](https://millionrounds.com/fund/hosain-rahman) Angel **1** round

[Sotheby's](https://millionrounds.com/fund/sotheby-s) Corporate VC **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=ifonly).

## Also claim to have backed them

These 3 firms list IfOnly as a portfolio company on their own websites, but no report of a round names them. They are the firms' own claims, kept apart from the rounds above.

[Winklevoss Capital](https://millionrounds.com/fund/winklevoss-capital) Family office Per its own site

[Advance Venture Partners](https://millionrounds.com/fund/advance-venture-partners) Private equity Per its own site

[Catapult](https://millionrounds.com/fund/catapult-vc) VC firm Per its own site

## Quick answers about IfOnly

### Who invested in IfOnly?

IfOnly's investors include Marc Benioff, Yuri Milner, Mark Pincus, Prefix Capital and Jeremy Stoppelman, and 10 more on record. MasterCard/ Hyatt Hotels led its latest round.

### How much has IfOnly raised?

IfOnly has raised $35M across 3 rounds since 2013.

### When did IfOnly last raise?

IfOnly's most recent round was a Series D of $20M in Apr 2018, led by MasterCard/ Hyatt Hotels.

### What was IfOnly's biggest round?

Its most recent round, $20M in Apr 2018, is also its largest on record.

### Who backed IfOnly first?

IfOnly's first round on record, in Aug 2013, was backed by Marc Benioff, Yuri Milner and Mark Pincus and 4 others.

### What stage is IfOnly at?

IfOnly's latest named round is a Series D, in Apr 2018.

### Where is IfOnly based?

IfOnly is based in the United States.

### Who led IfOnly's rounds?

MasterCard/ Hyatt Hotels led the Series D in 2018.

## Companies like IfOnly

In the same sector, and raised in the last eighteen months.

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