# Hue funding: rounds and investors

> Hue has raised $4.5M across 1 round since 2024. Investors include MassChallenge, Google for Startups and Flybridge. Every round with its source.

Source: https://millionrounds.com/company/hue (Millionrounds; every figure on the page links to its filing or article)

United States · [Seed startup](https://millionrounds.com/companies)

# Who invested in *Hue*

One round we have observed, with the 6 investors named in it. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

E-commerce

Funding summary Updated 26 Oct 2026

**$4.5M** raised across 1 round since 2024, from 1 source

- **Latest round:** Seed, $4.5M Oct 2024
- **Investors:** 6

See who backed them

## The rounds

- **Oct 2024** Seed **$4.5M** [MassChallenge](https://millionrounds.com/fund/masschallenge) [Google for Startups](https://millionrounds.com/fund/google-for-startups) [Flybridge](https://millionrounds.com/fund/flybridge) [Fika Ventures](https://millionrounds.com/fund/fika-ventures) [Underscore VC](https://millionrounds.com/fund/underscore-vc) [Glasswing Ventures](https://millionrounds.com/fund/glasswing-ventures) Source recorded

## Founders and team

From Hue's own website: 2 founders.

**Ashley-Rae Stewart** CEO & Founder

**Dayo Abeeb** CEO & Founder

## Everyone who backed them

[MassChallenge](https://millionrounds.com/fund/masschallenge) Accelerator **1** round

[Google for Startups](https://millionrounds.com/fund/google-for-startups) Accelerator **1** round

[Flybridge](https://millionrounds.com/fund/flybridge) VC firm **1** round

[Fika Ventures](https://millionrounds.com/fund/fika-ventures) VC firm **1** round

[Underscore VC](https://millionrounds.com/fund/underscore-vc) VC firm **1** round

[Glasswing Ventures](https://millionrounds.com/fund/glasswing-ventures) VC firm **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=hue).

## Quick answers about Hue

### Who invested in Hue?

Hue's investors include MassChallenge, Google for Startups, Flybridge, Fika Ventures and Underscore VC, and 1 more on record.

### How much has Hue raised?

Hue has raised $4.5M across 1 round since 2024.

### When did Hue last raise?

Hue's most recent round was a Seed of $4.5M in Oct 2024.

### What was Hue's biggest round?

Its most recent round, $4.5M in Oct 2024, is also its largest on record.

### Who backed Hue first?

Hue's first round on record, in Oct 2024, was backed by MassChallenge, Google for Startups and Flybridge and 3 others.

### What stage is Hue at?

Hue's latest named round is a Seed, in Oct 2024.

### Where is Hue based?

Hue is based in the United States.

## Companies like Hue

In the same sector, and raised in the last eighteen months.

[**Whop** $400M · Oct 2026](https://millionrounds.com/company/whop)[**Rosie** $7.0M · Oct 2026](https://millionrounds.com/company/rosie)[**Stord** $782M · Oct 2026](https://millionrounds.com/company/stord)[**Santé** $23M · Oct 2026](https://millionrounds.com/company/sante)[**Siena AI** $23M · Oct 2026](https://millionrounds.com/company/siena-ai)[**Relay** $207M · Oct 2026](https://millionrounds.com/company/relay)

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