# Heyday funding: rounds and investors

> Heyday has raised $583M across 6 rounds since 2013. Investors include General Catalyst, Google Ventures and Spark Capital. Every round with its source.

Source: https://millionrounds.com/company/heyday (Millionrounds; every figure on the page links to its filing or article)

United States · [Series B startup](https://millionrounds.com/companies)

# Who invested in *Heyday*

6 rounds we have observed, with the 30 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Consumer Services Internet Martech

Funding summary Updated 26 Oct 2026

**$583M** raised across 6 rounds since 2013, from 6 sources

**$2.0M** Seed **$3.5M** Series A **$8.0M** Series A **$2.0M** Seed **$555M** Series C **$12M** Series B

- **Latest round:** Series B, $12M Dec 2022
- **Biggest round:** $555M Series C · Nov 2021
- **Investors:** 30 (1 led)

See who backed them

## The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2015 2017 2019 2021

**$2.0M** Seed

**$3.5M** Series A

**$8.0M** Series A

**$2.0M** Seed

**$555M** Series C

**$12M** Series B

- **First round:** Seed, $2.0M
- **Biggest round:** $555M
- **Usual gap between rounds:** 2.5 years

[**Heyday** Consumer internet 1 / 40 Their pitch deck **Heyday's pitch deck, 40 slides** Each slide read for what it argues, against the decks that raised at the same stage.](https://millionrounds.com/decks/heyday)

## The rounds

- **Dec 2022** Series B **$12M** *3 new* [Lerer Hippeau](https://millionrounds.com/fund/lerer-hippeau) [Fifth Wall](https://millionrounds.com/fund/fifth-wall) [Circle Up](https://millionrounds.com/fund/circle-up) Source recorded
- **Nov 2021** Series C **$555M** *1 new* *1 returning* [General Catalyst](https://millionrounds.com/fund/general-catalyst) [Khosla Ventures](https://millionrounds.com/fund/khosla-ventures) Source recorded
- **Apr 2019** Seed **$2.0M** *2 new* [Innovobot](https://millionrounds.com/fund/innovobot) Lead [Desjardins Venture Capital](https://millionrounds.com/fund/desjardins-venture-capital) Reported by BetaKit
- **Nov 2018** Series A **$8.0M** *3 new* [CircleUp Growth Partners](https://millionrounds.com/fund/circleup-growth-partners) [M3](https://millionrounds.com/fund/m3) Fifth Wall Ventures/ Lerer Hippeau Reported by TechCrunch
- **Jan 2014** Series A **$3.5M** *1 new* *2 returning* [General Catalyst](https://millionrounds.com/fund/general-catalyst) [Google Ventures](https://millionrounds.com/fund/gv) [Spark Capital](https://millionrounds.com/fund/spark-capital) From a historical funding record
- **Dec 2013** Seed **$2.0M** *20 new* [SV Angel](https://millionrounds.com/fund/sv-angel) [Google Ventures](https://millionrounds.com/fund/gv) [Spark Capital](https://millionrounds.com/fund/spark-capital) [CrunchFund](https://millionrounds.com/fund/crunchfund-3) [Sherpa Capital](https://millionrounds.com/fund/sherpa-capital) [Keith Rabois](https://millionrounds.com/fund/keith-rabois) [TriplePoint Capital](https://millionrounds.com/fund/triplepoint-capital) [Garry Tan](https://millionrounds.com/fund/garry-tan) [Shervin Pishevar](https://millionrounds.com/fund/shervin-pishevar) [Eric Ries](https://millionrounds.com/fund/eric-ries) [Matt Ocko](https://millionrounds.com/fund/matt-ocko) [Ben Narasin](https://millionrounds.com/fund/ben-narasin) [David Spector](https://millionrounds.com/fund/david-spector) [Amitt Mahajan](https://millionrounds.com/fund/amitt-mahajan) [Charles Moldow](https://millionrounds.com/fund/charles-moldow) [Kevin Chou](https://millionrounds.com/fund/kevin-chou) [Robin Chan](https://millionrounds.com/fund/robin-chan) Joel Poloney Roy Sehgal Saad Kahn Reported by pehub.com

## Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

**Seed** 2013 **Series A** 2014 **Series A** 2018 **Seed** 2019 **Series C** 2021 **Series B** 2022 [General Catalyst](https://millionrounds.com/fund/general-catalyst) [Google Ventures](https://millionrounds.com/fund/gv) [Spark Capital](https://millionrounds.com/fund/spark-capital) [Innovobot](https://millionrounds.com/fund/innovobot) L [SV Angel](https://millionrounds.com/fund/sv-angel) [Khosla Ventures](https://millionrounds.com/fund/khosla-ventures) [Lerer Hippeau](https://millionrounds.com/fund/lerer-hippeau) [CrunchFund](https://millionrounds.com/fund/crunchfund-3) [Fifth Wall](https://millionrounds.com/fund/fifth-wall) [Sherpa Capital](https://millionrounds.com/fund/sherpa-capital)

## Everyone who backed them

[General Catalyst](https://millionrounds.com/fund/general-catalyst) VC firm **2** rounds

[Google Ventures](https://millionrounds.com/fund/gv) Corporate VC **2** rounds

[Spark Capital](https://millionrounds.com/fund/spark-capital) VC firm **2** rounds

[Innovobot](https://millionrounds.com/fund/innovobot) VC firm **1** round, led 1

[SV Angel](https://millionrounds.com/fund/sv-angel) VC firm **1** round

[Khosla Ventures](https://millionrounds.com/fund/khosla-ventures) VC firm **1** round

[Lerer Hippeau](https://millionrounds.com/fund/lerer-hippeau) VC firm **1** round

[CrunchFund](https://millionrounds.com/fund/crunchfund-3) VC firm **1** round

[Fifth Wall](https://millionrounds.com/fund/fifth-wall) VC firm **1** round

[Sherpa Capital](https://millionrounds.com/fund/sherpa-capital) VC firm **1** round

[Desjardins Venture Capital](https://millionrounds.com/fund/desjardins-venture-capital) Government **1** round

[Keith Rabois](https://millionrounds.com/fund/keith-rabois) VC firm **1** round

[TriplePoint Capital](https://millionrounds.com/fund/triplepoint-capital) VC firm **1** round

[Garry Tan](https://millionrounds.com/fund/garry-tan) Angel **1** round

[Shervin Pishevar](https://millionrounds.com/fund/shervin-pishevar) Angel **1** round

[Circle Up](https://millionrounds.com/fund/circle-up) Hedge fund **1** round

[Eric Ries](https://millionrounds.com/fund/eric-ries) Angel **1** round

[Matt Ocko](https://millionrounds.com/fund/matt-ocko) VC firm **1** round

[Ben Narasin](https://millionrounds.com/fund/ben-narasin) Angel **1** round

[David Spector](https://millionrounds.com/fund/david-spector) Angel **1** round

[CircleUp Growth Partners](https://millionrounds.com/fund/circleup-growth-partners) VC firm **1** round

[Amitt Mahajan](https://millionrounds.com/fund/amitt-mahajan) Angel **1** round

[Charles Moldow](https://millionrounds.com/fund/charles-moldow) Angel **1** round

[Kevin Chou](https://millionrounds.com/fund/kevin-chou) Angel **1** round

[M3](https://millionrounds.com/fund/m3) VC firm **1** round

[Robin Chan](https://millionrounds.com/fund/robin-chan) Angel **1** round

Fifth Wall Ventures/ Lerer Hippeau no record of our own yet **1** round

Joel Poloney no record of our own yet **1** round

Roy Sehgal no record of our own yet **1** round

Saad Kahn no record of our own yet **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=heyday).

## Also claim to have backed them

These 2 firms list Heyday as a portfolio company on their own websites, but no report of a round names them. They are the firms' own claims, kept apart from the rounds above.

[Rosecliff Ventures](https://millionrounds.com/fund/rosecliff) VC firm Per its own site

[Level 5 Capital Partners](https://millionrounds.com/fund/level-5-capital-partners) Private equity Per its own site

## Quick answers about Heyday

### Who invested in Heyday?

Heyday's investors include General Catalyst, Google Ventures, Spark Capital, Innovobot and SV Angel, and 25 more on record.

### How much has Heyday raised?

Heyday has raised $583M across 6 rounds since 2013.

### When did Heyday last raise?

Heyday's most recent round was a Series B of $12M in Dec 2022.

### What was Heyday's biggest round?

Heyday's largest round on record is $555M (Series C), in Nov 2021.

### Who backed Heyday first?

Heyday's first round on record, in Dec 2013, was backed by SV Angel, Google Ventures and Spark Capital and 17 others.

### What stage is Heyday at?

Heyday's latest named round is a Series B, in Dec 2022.

### Where is Heyday based?

Heyday is based in the United States.

### Who led Heyday's rounds?

Innovobot led the Seed in 2019.

## Companies like Heyday

In the same sector, and raised in the last eighteen months.

[**Whop** $400M · Oct 2026](https://millionrounds.com/company/whop)[**Rosie** $7.0M · Oct 2026](https://millionrounds.com/company/rosie)[**Different** $48M · Oct 2026](https://millionrounds.com/company/different)[**Gradient** $24M · Oct 2026](https://millionrounds.com/company/gradient)[**Tolan** $30M · Oct 2026](https://millionrounds.com/company/tolan)[**Chariot Claims** $23M · Oct 2026](https://millionrounds.com/company/chariot-claims)

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