# Gravy Analytics funding: rounds and investors

> Gravy Analytics has raised $18M across 2 rounds since 2017. Investors include AperiamVentures, Espresso Capital and Spring Lake Equity Partners.

Source: https://millionrounds.com/company/gravy-analytics (Millionrounds; every figure on the page links to its filing or article)

United States · [Funded startup](https://millionrounds.com/companies)

# Who invested in *Gravy Analytics*

2 rounds we have observed, with the 3 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Advertising & Adtech Martech

Funding summary Updated 26 Oct 2026

**$18M** raised across 2 rounds since 2017, from 2 sources

**$7.7M** Round **$10M** Debt

- **Latest round:** Debt, $10M Jan 2022
- **Step-up i:** 1.3×
- **Investors:** 3

See who backed them

## The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2017 2018 2019 2020 2021 2022

**$7.7M** Round

**$10M** Debt

- **First round:** Round, $7.7M
- **Biggest round:** $10M
- **Between rounds:** 5 years

## The rounds

- **Jan 2022** Debt **$10M** *2 new* [AperiamVentures](https://millionrounds.com/fund/aperiam) [Espresso Capital](https://millionrounds.com/fund/espresso-capital) Source recorded SEC filing: $6.4M sold, first sale Dec 2021
- **Jan 2017** Round **$7.7M** *1 new* [Spring Lake Equity Partners](https://millionrounds.com/fund/spring-lake-equity-partners) Reported by FinSMEs SEC filing: $4.7M sold, first sale Dec 2016

## Founders and team

From Gravy Analytics's own website: 4 on the team.

- **Magesh Poondi** CEO
- **AdTech Client** Director of Data Partnerships
- **Matthew Lautensack** Director of Research and Development
- **Pet Industry Client** Digital Marketing Director

## Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

**Round** 2017 **Debt** 2022 [AperiamVentures](https://millionrounds.com/fund/aperiam) [Espresso Capital](https://millionrounds.com/fund/espresso-capital) [Spring Lake Equity Partners](https://millionrounds.com/fund/spring-lake-equity-partners)

## Everyone who backed them

[AperiamVentures](https://millionrounds.com/fund/aperiam) VC firm **1** round

[Espresso Capital](https://millionrounds.com/fund/espresso-capital) VC firm **1** round

[Spring Lake Equity Partners](https://millionrounds.com/fund/spring-lake-equity-partners) Private equity **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=gravy-analytics).

## Quick answers about Gravy Analytics

### Who invested in Gravy Analytics?

Gravy Analytics's investors include AperiamVentures, Espresso Capital and Spring Lake Equity Partners.

### How much has Gravy Analytics raised?

Gravy Analytics has raised $18M across 2 rounds since 2017.

### When did Gravy Analytics last raise?

Gravy Analytics's most recent round was a Debt of $10M in Jan 2022.

### What was Gravy Analytics's biggest round?

Its most recent round, $10M in Jan 2022, is also its largest on record.

### Who backed Gravy Analytics first?

Gravy Analytics's first round on record, in Jan 2017, was backed by Spring Lake Equity Partners.

### What stage is Gravy Analytics at?

Gravy Analytics's latest named round is a Debt, in Jan 2022.

### Where is Gravy Analytics based?

Gravy Analytics is based in the United States.

## Companies like Gravy Analytics

In the same sector, and raised in the last eighteen months.

[**Kevel** $75M · Oct 2026](https://millionrounds.com/company/kevel)[**Whop** $400M · Oct 2026](https://millionrounds.com/company/whop)[**Different** $48M · Oct 2026](https://millionrounds.com/company/different)[**Gradient** $24M · Oct 2026](https://millionrounds.com/company/gradient)[**OuterSignal** $22M · Sept 2026](https://millionrounds.com/company/outersignal)[**Pipedrive** $90M · Sept 2026](https://millionrounds.com/company/pipedrive)

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