# GoodGood funding: rounds and investors

> GoodGood has raised $25M across 2 rounds since 2021. Investors include KB Investment and Golden Ventures. Every round with its source.

Source: https://millionrounds.com/company/goodgood (Millionrounds; every figure on the page links to its filing or article)

Canada · [Series B startup](https://millionrounds.com/companies)

# Who invested in *GoodGood*

2 rounds we have observed, with the 2 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

E-commerce Food & Beverage

Funding summary Updated 26 Oct 2026

**$25M** raised across 2 rounds since 2021, from 2 sources

**$5.1M** Seed **$20M** Series B

- **Latest round:** Series B, $20M May 2022
- **Step-up i:** 3.9×
- **Investors:** 2

See who backed them

## The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2022

**$5.1M** Seed

**$20M** Series B

- **First round:** Seed, $5.1M
- **Biggest round:** $20M
- **Between rounds:** 5 months

## The rounds

- **May 2022** Series B **$20M** *1 new* [KB Investment](https://millionrounds.com/fund/kb-investment) Source recorded
- **Dec 2021** Seed **$5.1M** *1 new* [Golden Ventures](https://millionrounds.com/fund/golden-ventures) Source recorded

## Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

**Seed** 2021 **Series B** 2022 [KB Investment](https://millionrounds.com/fund/kb-investment) [Golden Ventures](https://millionrounds.com/fund/golden-ventures)

## Everyone who backed them

[KB Investment](https://millionrounds.com/fund/kb-investment) VC firm **1** round

[Golden Ventures](https://millionrounds.com/fund/golden-ventures) VC firm **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=goodgood).

## Quick answers about GoodGood

### Who invested in GoodGood?

GoodGood's investors include KB Investment and Golden Ventures.

### How much has GoodGood raised?

GoodGood has raised $25M across 2 rounds since 2021.

### When did GoodGood last raise?

GoodGood's most recent round was a Series B of $20M in May 2022.

### What was GoodGood's biggest round?

Its most recent round, $20M in May 2022, is also its largest on record.

### Who backed GoodGood first?

GoodGood's first round on record, in Dec 2021, was backed by Golden Ventures.

### What stage is GoodGood at?

GoodGood's latest named round is a Series B, in May 2022.

### Where is GoodGood based?

GoodGood is based in Canada.

## Companies like GoodGood

In the same sector, and raised in the last eighteen months.

[**EMERGE Commerce** $4.2M · Sept 2026](https://millionrounds.com/company/emerge-commerce)[**Helcim** $59M · Aug 2026](https://millionrounds.com/company/helcim)[**TruCelium** $395K · Jul 2026](https://millionrounds.com/company/trucelium)[**PROMINO** $374K · Jun 2026](https://millionrounds.com/company/promino)[**CrushDynamics** Jun 2026](https://millionrounds.com/company/crushdynamics)[**ns/tx industries** $11M · Jun 2026](https://millionrounds.com/company/ns-tx-industries)

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