# Datorama funding: rounds and investors > Datorama has raised $50M across 3 rounds since 2013. Investors include CEDAR Fund, Innovation Endeavors and Marker. Every round with its source. Source: https://millionrounds.com/company/datorama (Millionrounds; every figure on the page links to its filing or article) United States · [Series C startup](https://millionrounds.com/companies) # Who invested in *Datorama* 3 rounds we have observed, with the 7 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it. Big Data & Analytics Funding summary Updated 26 Oct 2026 **$50M** raised across 3 rounds since 2013, from 4 sources **$3.0M** Series A **$15M** Series B **$32M** Series C - **Latest round:** Series C, $32M Sept 2016 - **Step-up i:** 2.1× - **Investors:** 7 See who backed them ## The funding story Each circle is a round, placed by date and sized by amount. The line above is the running total. 2014 2015 2016 **$3.0M** Series A **$15M** Series B **$32M** Series C - **First round:** Series A, $3.0M - **Biggest round:** $32M - **Usual gap between rounds:** 23 months ## The rounds - **Sept 2016** Series C **$32M** *4 new* *2 returning* [Lightspeed Venture Partners](https://millionrounds.com/fund/lightspeed-venture-partners) [CEDAR Fund](https://millionrounds.com/fund/cedar-fund) [Marker](https://millionrounds.com/fund/marker) [Innovation Endeavours](https://millionrounds.com/fund/innovation-endeavours) [Innovation Endeavors Management Company](https://millionrounds.com/fund/innovation-endeavors-management-company) Sarit Firon Reported by FinSMEs and 1 other - **Sept 2014** Series B **$15M** *1 new* *2 returning* [Innovation Endeavors](https://millionrounds.com/fund/innovation-endeavors) [CEDAR Fund](https://millionrounds.com/fund/cedar-fund) [Marker](https://millionrounds.com/fund/marker) From a historical funding record - **Aug 2013** Series A **$3.0M** *2 new* [Innovation Endeavors](https://millionrounds.com/fund/innovation-endeavors) [CEDAR Fund](https://millionrounds.com/fund/cedar-fund) Reported by finsmes.com ## Founders and team From Datorama's own website: 2 founders, 13 on the team. **Marc Benioff** Chair, CEO & Co-Founder **Maynard Webb** Founder - **Alexa Vignone** President & Chief Revenue Officer - **Erin Oles** President & Chief Marketing Officer - **Mason Morfit** CEO & Chief Investment Officer - **Miguel Milano** President & Chief Operating Officer - **Robin Washington** President & Chief Operating and Financial Officer - **Rohan Kumar** President & Chief Platform and Engineering Officer - **Sabastian Niles** President & Chief Legal Officer - **Arnold Donald** Lead Independent Director, Former President & CEO - **Joe Inzerillo** President, Enterprise and AI Technology - **Kendall Collins** CEO of Government Cloud - **Laura Alber** President & CEO - **Patrick Stokes** President, Applications and Marketing - **Nathalie Scardino** Chief People Officer Advisers *Parker Harris* *Amy Chang* ## Who was in which round The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led. **Series A** 2013 **Series B** 2014 **Series C** 2016 [CEDAR Fund](https://millionrounds.com/fund/cedar-fund) [Innovation Endeavors](https://millionrounds.com/fund/innovation-endeavors) [Marker](https://millionrounds.com/fund/marker) [Lightspeed Venture Partners](https://millionrounds.com/fund/lightspeed-venture-partners) [Innovation Endeavors Management Company](https://millionrounds.com/fund/innovation-endeavors-management-company) [Innovation Endeavours](https://millionrounds.com/fund/innovation-endeavours) Sarit Firon ## Everyone who backed them [CEDAR Fund](https://millionrounds.com/fund/cedar-fund) Investment firm **3** rounds [Innovation Endeavors](https://millionrounds.com/fund/innovation-endeavors) VC firm **2** rounds [Marker](https://millionrounds.com/fund/marker) VC firm **2** rounds [Lightspeed Venture Partners](https://millionrounds.com/fund/lightspeed-venture-partners) VC firm **1** round [Innovation Endeavors Management Company](https://millionrounds.com/fund/innovation-endeavors-management-company) Investment firm **1** round [Innovation Endeavours](https://millionrounds.com/fund/innovation-endeavours) Angel **1** round Sarit Firon no record of our own yet **1** round Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=datorama). ## Quick answers about Datorama ### Who invested in Datorama? Datorama's investors include CEDAR Fund, Innovation Endeavors, Marker, Lightspeed Venture Partners and Innovation Endeavors Management Company, and 2 more on record. ### How much has Datorama raised? Datorama has raised $50M across 3 rounds since 2013. ### When did Datorama last raise? Datorama's most recent round was a Series C of $32M in Sept 2016. ### What was Datorama's biggest round? Its most recent round, $32M in Sept 2016, is also its largest on record. ### Who backed Datorama first? Datorama's first round on record, in Aug 2013, was backed by Innovation Endeavors and CEDAR Fund. ### What stage is Datorama at? Datorama's latest named round is a Series C, in Sept 2016. ### Where is Datorama based? Datorama is based in the United States. ## Companies like Datorama In the same sector, and raised in the last eighteen months. 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