# Crowd Cow funding: rounds and investors

> Crowd Cow has raised $23M across 2 rounds since 2018. Investors include SV Angel, Liquid 2 Ventures and Madrona Venture Group. Every round with its source.

Source: https://millionrounds.com/company/crowd-cow (Millionrounds; every figure on the page links to its filing or article)

United States · [Series B startup](https://millionrounds.com/companies)

# Who invested in *Crowd Cow*

2 rounds we have observed, with the 6 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Consumer Goods Internet

Funding summary Updated 26 Oct 2026

**$23M** raised across 2 rounds since 2018, from 2 sources

**$8.0M** Series A **$15M** Series B

- **Latest round:** Series B, $15M Nov 2019
- **Step-up i:** 1.9×
- **Investors:** 6

See who backed them

## The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2019

**$8.0M** Series A

**$15M** Series B

- **First round:** Series A, $8.0M
- **Biggest round:** $15M
- **Between rounds:** 17 months

## The rounds

- **Nov 2019** Series B **$15M** *4 new* [SV Angel](https://millionrounds.com/fund/sv-angel) [Liquid 2 Ventures](https://millionrounds.com/fund/liquid-2-ventures) [Madrona Venture Group](https://millionrounds.com/fund/madrona) [Maveron](https://millionrounds.com/fund/maveron) Source recorded SEC filing: $15M sold, first sale Nov 2019
- **May 2018** Series A **$8.0M** *2 new* [Joe Montana](https://millionrounds.com/fund/joe-montana) Madrona Venture Group/ Sound Reported by FinSMEs

## Founders and team

From Crowd Cow's own website and the SEC filings it signed: 6 on the team.

- **Elizabeth Liu** CEO
- **Joe Van Dyk** CTO
- **Saba Kalaimani** COO
- **Ethan Lowry** Executive Officer, Director i
- **Joseph Heitzeberg** Executive Officer, Director i
- **Michelle Newbery** Executive Officer i

On the board, as filed i *Scott Jacobson*

## Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

**Series A** 2018 **Series B** 2019 [SV Angel](https://millionrounds.com/fund/sv-angel) [Liquid 2 Ventures](https://millionrounds.com/fund/liquid-2-ventures) [Madrona Venture Group](https://millionrounds.com/fund/madrona) [Maveron](https://millionrounds.com/fund/maveron) [Joe Montana](https://millionrounds.com/fund/joe-montana) Madrona Venture Group/ Sound

## Everyone who backed them

[SV Angel](https://millionrounds.com/fund/sv-angel) VC firm **1** round

[Liquid 2 Ventures](https://millionrounds.com/fund/liquid-2-ventures) VC firm **1** round

[Madrona Venture Group](https://millionrounds.com/fund/madrona) VC firm **1** round

[Maveron](https://millionrounds.com/fund/maveron) VC firm **1** round

[Joe Montana](https://millionrounds.com/fund/joe-montana) VC firm **1** round

Madrona Venture Group/ Sound no record of our own yet **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=crowd-cow).

## Also claim to have backed them

These 2 firms list Crowd Cow as a portfolio company on their own websites, but no report of a round names them. They are the firms' own claims, kept apart from the rounds above.

[Ascend](https://millionrounds.com/fund/ascend) VC firm Per its own site

[Unlock Venture Partners](https://millionrounds.com/fund/unlock-venture-partners) VC firm Per its own site

## Quick answers about Crowd Cow

### Who invested in Crowd Cow?

Crowd Cow's investors include SV Angel, Liquid 2 Ventures, Madrona Venture Group, Maveron and Joe Montana, and 1 more on record.

### How much has Crowd Cow raised?

Crowd Cow has raised $23M across 2 rounds since 2018.

### When did Crowd Cow last raise?

Crowd Cow's most recent round was a Series B of $15M in Nov 2019.

### What was Crowd Cow's biggest round?

Its most recent round, $15M in Nov 2019, is also its largest on record.

### Who backed Crowd Cow first?

Crowd Cow's first round on record, in May 2018, was backed by Joe Montana and Madrona Venture Group/ Sound.

### What stage is Crowd Cow at?

Crowd Cow's latest named round is a Series B, in Nov 2019.

### Where is Crowd Cow based?

Crowd Cow is based in the United States.

## Companies like Crowd Cow

In the same sector, and raised in the last eighteen months.

[**Whop** $400M · Oct 2026](https://millionrounds.com/company/whop)[**Rosie** $7.0M · Oct 2026](https://millionrounds.com/company/rosie)[**Tolan** $30M · Oct 2026](https://millionrounds.com/company/tolan)[**Welltory** $4.0M · Oct 2026](https://millionrounds.com/company/welltory)[**PlantSwitch** $33M · Oct 2026](https://millionrounds.com/company/plantswitch)[**Overtime** $33M · Oct 2026](https://millionrounds.com/company/overtime)

## Find investors like these

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