# commercetools funding: rounds and investors

> commercetools has raised $146M across 3 rounds since 2006. Investors include High-Tech Gründerfonds, Bayern Kapital and Astutia Ventures.

Source: https://millionrounds.com/company/commercetools (Millionrounds; every figure on the page links to its filing or article)

Germany · [Funded startup](https://millionrounds.com/companies)

# Who invested in *commercetools*

3 rounds we have observed, with the 6 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

E-commerce Software

Valuation: $1.9B, Mar 2026

Funding summary Updated 26 Oct 2026

**$146M** raised across 3 rounds since 2006, from 3 sources

**$834K** Seed **$145M** Round

- **Latest round:** Round, $145M Oct 2019
- **Led by:** Insight Partners
- **Step-up i:** 173.9×
- **Investors:** 6 (1 led)

See who backed them

## The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2006 2008 2010 2012 2014 2016 2018

**$834K** Seed

**?** Series A

**$145M** Round

- **First round:** Seed, $834K
- **Biggest round:** $145M
- **Usual gap between rounds:** 8.1 years

## The rounds

- **Oct 2019** Round **$145M** *1 new* [Insight Partners](https://millionrounds.com/fund/insight-partners) Lead Reported by TechCrunch
- **Oct 2011** Series A **Amount undisclosed** *2 new* *3 returning* [High-Tech Gründerfonds](https://millionrounds.com/fund/high-tech-grunderfonds) [Bayern Kapital](https://millionrounds.com/fund/bayern-kapital) [BayBG](https://millionrounds.com/fund/baybg) [Astutia Ventures](https://millionrounds.com/fund/arviq-capital-partners) [Klaus Wecken](https://millionrounds.com/fund/klaus-wecken) Reported by en.high-tech-gruenderfonds.de
- **Sept 2006** Seed **$834K** *3 new* [High-Tech Gründerfonds](https://millionrounds.com/fund/high-tech-grunderfonds) [Bayern Kapital](https://millionrounds.com/fund/bayern-kapital) [Astutia Ventures](https://millionrounds.com/fund/arviq-capital-partners) From a historical funding record

## Founders and team

From commercetools's own website: 2 founders, 8 on the team.

**Dirk Hoerig** Co-Founder & Chief Innovation Officer

**Denis Werner** Co-Founder & CISCO

- **Doug McNary** Chief Executive Officer
- **Eric Speciel** Chief Customer Officer
- **Hajo Eichler** Chief Technology Officer
- **John Lentine** Chief Revenue Officer
- **Katy Hiller** Chief Marketing Officer
- **Matt Tuel** Chief Financial Officer
- **Shiri Mosenzon Erez** Chief Product Officer
- **Liesl Asaa** General Counsel

## Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

**Seed** 2006 **Series A** 2011 **Round** 2019 [High-Tech Gründerfonds](https://millionrounds.com/fund/high-tech-grunderfonds) [Bayern Kapital](https://millionrounds.com/fund/bayern-kapital) [Astutia Ventures](https://millionrounds.com/fund/arviq-capital-partners) [Insight Partners](https://millionrounds.com/fund/insight-partners) L [BayBG](https://millionrounds.com/fund/baybg) [Klaus Wecken](https://millionrounds.com/fund/klaus-wecken)

## The exit

Exit Buyer Price When

Acquired [Rewe Group](https://millionrounds.com/fund/rewe-group) undisclosed Sept 2014

From historical deal records. Wrong? [Tell us](https://millionrounds.com/corrections?slug=commercetools).

## Everyone who backed them

[High-Tech Gründerfonds](https://millionrounds.com/fund/high-tech-grunderfonds) VC firm **2** rounds

[Bayern Kapital](https://millionrounds.com/fund/bayern-kapital) Government **2** rounds

[Astutia Ventures](https://millionrounds.com/fund/arviq-capital-partners) Private equity **2** rounds

[Insight Partners](https://millionrounds.com/fund/insight-partners) Company **1** round, led 1

[BayBG](https://millionrounds.com/fund/baybg) VC firm **1** round

[Klaus Wecken](https://millionrounds.com/fund/klaus-wecken) Angel **1** round

Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=commercetools).

## Quick answers about commercetools

### Who invested in commercetools?

commercetools's investors include High-Tech Gründerfonds, Bayern Kapital, Astutia Ventures, Insight Partners and BayBG, and 1 more on record. Insight Partners led its latest round.

### How much has commercetools raised?

commercetools has raised $146M across 3 rounds since 2006. One round did not disclose an amount, so the total is a floor.

### When did commercetools last raise?

commercetools's most recent round was an Undisclosed round of $145M in Oct 2019, led by Insight Partners.

### What was commercetools's biggest round?

Its most recent round, $145M in Oct 2019, is also its largest on record.

### Who backed commercetools first?

commercetools's first round on record, in Sept 2006, was backed by High-Tech Gründerfonds, Bayern Kapital and Astutia Ventures.

### What stage is commercetools at?

commercetools's latest named round is an Undisclosed round, in Oct 2019.

### Where is commercetools based?

commercetools is based in Germany.

### Who led commercetools's rounds?

Insight Partners led the Undisclosed round in 2019.

## Companies like commercetools

In the same sector, and raised in the last eighteen months.

[**F13** $5.0M · Sept 2026](https://millionrounds.com/company/f13)[**Oceanloop** $83M · Aug 2026](https://millionrounds.com/company/oceanloop)[**Qodia** $1.4M · Aug 2026](https://millionrounds.com/company/qodia)[**Synera** $86M · Jul 2026](https://millionrounds.com/company/synera)[**STARK** $576M · Jun 2026](https://millionrounds.com/company/stark)[**GALVANY** $12M · Jun 2026](https://millionrounds.com/company/galvany)

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