# BabyList funding: rounds and investors > BabyList has raised $41M across 3 rounds since 2012. Investors include 500 Global, Altair Capital and Norwest Venture Partners. Every round with its source. Source: https://millionrounds.com/company/babylist (Millionrounds; every figure on the page links to its filing or article) United States · [Series C startup](https://millionrounds.com/companies) # Who invested in *BabyList* 3 rounds we have observed, with the 8 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it. Consumer Goods Follow BabyList and see its new rounds in your feed. [Start following](https://millionrounds.com/login?join=1&why=follow&next=%2Fcompany%2Fbabylist) Funding summary Updated 27 Oct 2026 **$41M** raised across 3 rounds since 2012, from 3 sources **$620K** Seed **$40M** Series C - **Latest round:** Series C, $40M Nov 2021 - **Step-up i:** 64.5× - **Investors:** 8 See who backed them ## The funding story Each circle is a round, placed by date and sized by amount. The line above is the running total. 2012 2014 2016 2018 2020 **?** Seed **$620K** Seed **$40M** Series C - **First round:** Seed - **Biggest round:** $40M - **Usual gap between rounds:** 8.3 years [**BabyList** Consumer services 1 / 17 Their pitch deck **BabyList's pitch deck, 17 slides** Each slide read for what it argues, against the decks that raised at the same stage.](https://millionrounds.com/decks/babylist) ## The rounds - **Nov 2021** Series C **$40M** *2 new* *2 returning* [500 Global](https://millionrounds.com/fund/500-startups) [Norwest Venture Partners](https://millionrounds.com/fund/norwest) [Altair Capital](https://millionrounds.com/fund/altair-capital-2) [Halogen Ventures](https://millionrounds.com/fund/halogen-ventures) Source recorded - **Jun 2013** Seed **$620K** *5 new* *1 returning* [500 Global](https://millionrounds.com/fund/500-startups) [Altair Capital](https://millionrounds.com/fund/altair-capital-2) [Okapi Venture Capital](https://millionrounds.com/fund/okapi-venture-capital) [Mike Greenfield](https://millionrounds.com/fund/mike-greenfield) [AltaIR Capital](https://millionrounds.com/fund/altair-capital) Chris Messina Reported by techcrunch.com - **Jul 2012** Seed **Amount undisclosed** *1 new* [500 Global](https://millionrounds.com/fund/500-startups) From a historical funding record ## Who was in which round The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led. **Seed** 2012 **Seed** 2013 **Series C** 2021 [500 Global](https://millionrounds.com/fund/500-startups) [Altair Capital](https://millionrounds.com/fund/altair-capital-2) [Norwest Venture Partners](https://millionrounds.com/fund/norwest) [Halogen Ventures](https://millionrounds.com/fund/halogen-ventures) [Okapi Venture Capital](https://millionrounds.com/fund/okapi-venture-capital) [Mike Greenfield](https://millionrounds.com/fund/mike-greenfield) [AltaIR Capital](https://millionrounds.com/fund/altair-capital) Chris Messina ## Everyone who backed them [500 Global](https://millionrounds.com/fund/500-startups) Angel **3** rounds [Altair Capital](https://millionrounds.com/fund/altair-capital-2) Private equity **2** rounds [Norwest Venture Partners](https://millionrounds.com/fund/norwest) VC firm **1** round [Halogen Ventures](https://millionrounds.com/fund/halogen-ventures) VC firm **1** round [Okapi Venture Capital](https://millionrounds.com/fund/okapi-venture-capital) VC firm **1** round [Mike Greenfield](https://millionrounds.com/fund/mike-greenfield) Angel **1** round [AltaIR Capital](https://millionrounds.com/fund/altair-capital) VC firm **1** round Chris Messina no record of our own yet **1** round Missing a round, or an investor who was in one? [Tell us](https://millionrounds.com/corrections?slug=babylist). ## Also claim to have backed them These 2 firms list BabyList as a portfolio company on their own websites, but no report of a round names them. They are the firms' own claims, kept apart from the rounds above. [Innovation Works](https://millionrounds.com/fund/innovation-works) Government Per its own site [Groundswell Ventures](https://millionrounds.com/fund/groundswell-ventures) VC firm Per its own site ## Quick answers about BabyList ### Who invested in BabyList? BabyList's investors include 500 Global, Altair Capital, Norwest Venture Partners, Halogen Ventures and Okapi Venture Capital, and 3 more on record. ### How much has BabyList raised? BabyList has raised $41M across 3 rounds since 2012. One round did not disclose an amount, so the total is a floor. ### When did BabyList last raise? BabyList's most recent round was a Series C of $40M in Nov 2021. ### What was BabyList's biggest round? Its most recent round, $40M in Nov 2021, is also its largest on record. ### Who backed BabyList first? BabyList's first round on record, in Jul 2012, was backed by 500 Global. ### What stage is BabyList at? BabyList's latest named round is a Series C, in Nov 2021. ### Where is BabyList based? BabyList is based in the United States. ## Companies like BabyList In the same sector, and raised in the last eighteen months. [**Rosie** $7.0M · Oct 2026](https://millionrounds.com/company/rosie)[**PlantSwitch** $33M · Oct 2026](https://millionrounds.com/company/plantswitch)[**AmorSui** $2.8M · Sept 2026](https://millionrounds.com/company/amorsui)[**Confido** $82M · Sept 2026](https://millionrounds.com/company/confido)[**David** $325M · Sept 2026](https://millionrounds.com/company/david)[**BuyWander** $23M · Sept 2026](https://millionrounds.com/company/buywander) ## Find investors like these Search every investor by what they have actually funded, then narrow to your stage and market. Free. 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